Results 41 to 50 of about 2,693,635 (326)

The impact of digital advertising channels on the customer buying behavior: The moderating task of advertising strategies [PDF]

open access: yesInternational Journal of Data and Network Science
Regulators and recent academics are now paying attention to digital marketing because it has become a complete marketing resource that might propel a firm toward success.
Mohammed Nuseir, Ghaleb El Refae
doaj   +1 more source

Mobile marketing recommendation method based on user location feedback

open access: yesHum. centric Comput. Inf. Sci., 2019
Location-based mobile marketing recommendation has become one of the hot spots in e-commerce. The current mobile marketing recommendation system only treats location information as a recommended attribute, which weakens the role of users and shopping ...
Chunyong Yin, Shilei Ding, Jin Wang
semanticscholar   +1 more source

Enzymatic degradation of biopolymers in amorphous and molten states: mechanisms and applications

open access: yesFEBS Open Bio, EarlyView.
This review explains how polymer morphology and thermal state shape enzymatic degradation pathways, comparing amorphous and molten biopolymer structures. By integrating structure–reactivity principles with insights from thermodynamics and enzyme engineering, it highlights mechanisms that enable efficient polymer breakdown.
Anđela Pustak, Aleksandra Maršavelski
wiley   +1 more source

Digital Food Marketing to Children and Adolescents: Problematic Practices and Policy Interventions [PDF]

open access: yes, 2011
Examines trends in digital marketing to youth that uses "immersive" techniques, social media, behavioral profiling, location targeting and mobile marketing, and neuroscience methods.
Jeff Chester, Kathryn Montgomery
core  

Mobile marketing application for entrepreneurship development: Codesign with women entrepreneurs in Iringa, Tanzania

open access: yesElectronic Journal of Information Systems in Developing Countries, 2019
Mobile marketing apps have been progressively employed as business gadget innovations in developing economies. Research has acknowledged a number of encounters between women entrepreneurs and innovation opportunities.
A. Kapinga, C. Montero, E. Mbise
semanticscholar   +1 more source

Understanding bio‐based polymers: A study of origins, properties, biodegradation and their impact on health and the environment

open access: yesFEBS Open Bio, EarlyView.
This review provides an overview of bio‐based polymer sources, their unique functional properties and their environmental impact, and addresses their role as sustainable alternatives. It discusses end‐of‐life options, including composting and anaerobic digestion for renewable energy.
Sabina Kolbl Repinc   +8 more
wiley   +1 more source

Availability and Utilization of Digital Marketing Tools among Fresh African Catfish Marketers in Omambala Region of Anambra State, Nigeria

open access: yesJournal of Agricultural Extension, 2022
This study examined the availability and utilization of digital marketing tools among fresh African catfish marketers in Omambala region of Anambra State, Nigeria.
Nwoye, Ifeanyi Innocent   +2 more
doaj   +1 more source

Re‐Awakening Public Attention to the Silent Pandemic of Cancer Among Older Adults in Low‐ and Middle‐Income Countries

open access: yesAging and Cancer, EarlyView.
ABSTRACT As global populations age, cancer is increasingly becoming a leading cause of morbidity and mortality among older adults, particularly in low‐ and middle‐income countries (LMICs). Despite accounting for the majority of new cancer cases and deaths, older individuals remain underrepresented in cancer research, clinical guidelines, and health ...
Ibrahim Bidemi Abdullateef   +2 more
wiley   +1 more source

Mobile Marketing [PDF]

open access: yesStudia commercialia Bratislavensia, 2011
Mobile Marketing In addition to traditional communication tools, new tools of marketing communication are currently coming into use. Mass-media and marketing communication is an important factor that may considerably influence economic development.
Boaretto, A, Noci, G., PINI, FABRIZIO
openaire   +3 more sources

A qualitative study to explore the drivers, perceived benefits, and barriers of mobile marketing adoption – the case of Mauritius

open access: yesInternational Journal of Management and Economics
This qualitative study explored the factors affecting mobile marketing acceptance and adoption. Unlike existing studies that investigated the mobile marketing adoption factors from the end users’ perspective, this study has explored the challenges ...
Sagan Mariusz   +4 more
doaj   +1 more source

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