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Metaphor in political discourse: a multimodal analysis
Новое поколение: достижения и результаты молодых ученых в реализации научных исследованийThis study expands on multimodal metaphors in political cartoons viewed as instances of multimodal discourse, adding evidence to the assumption that the fundamental principles of Conceptual Metaphor Theory by G. Lakoff and M. Johnson can also be applied to the multimodal metaphors‘ analysis in a relevant and operational manner.
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Discourse & Technology: Multimodal Discourse Analysis
IEEE Transactions on Professional Communication, 2005openaire +1 more source
A multimodal discourse analysis of TED Talks
This study investigates how presenters make use of multimodal communication to disseminate scientific ideas in TED Talks. It focuses on investigating the presenters’ choices in the most frequently used semiotic modes, that is, speech, images, and gestures, in the delivery of the talks, as well as their co-deployment as a multimodal ensemble to ...openaire +1 more source
Multimodal analysis within an interactive software environment: critical discourse perspectives
Critical Discourse Studies, 2011Kay L O'Halloran +2 more
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