Results 311 to 320 of about 24,901,563 (327)

Branding Nations

2013
openaire   +1 more source

Segmentation Strategies for New National Brands

, 1980
Robert C. Blattberg, Thomas Buesing, Subrata Sen   +2 more
semanticscholar   +1 more source

The fight between store brands and national brands—What's the score?

Journal of Retailing and Consumer Services, 2006
K G Grunert
exaly  

Consequences of competition between national brands and private labels

, 2009
Rainer Olbrich, G. Grewe
semanticscholar   +1 more source

Analysis of Consumer Perceptions and Preferences of Store Brands Versus National Brands: An Exploratory Study in an Emerging Market

, 2008
Celile O. Dolekoglu, M. Albayrak, A. Kara, G. Keskin   +3 more
semanticscholar   +1 more source

Consumer Packaged Goods in the United States: National Brands, Local Branding:

, 2007
Bart J. Bronnenberg, S. Dhar, Jean-Pierre H. Dube   +2 more
semanticscholar   +1 more source

Nation branding

The Business & Management Collection, 2009
openaire   +1 more source

Do consumers perceive differences among national brands, international private labels and local private labels? The case of Taiwan

, 2007
Julian Ming-Sung Cheng, Lily Shui-Lien Chen, J. Lin, Edward Shih-Tse Wang   +3 more
semanticscholar   +1 more source

Nation branding and national identity

2022
openaire   +1 more source

Antecedents of the difference in perceived risk between store brands and national brands

, 2006
Celina González Mieres, A. Martín, J. T. Gutiérrez   +2 more
semanticscholar   +1 more source