Results 141 to 150 of about 5,486 (162)

Consensus statement on standardizing CGM evaluation metrics in Latin America: an expert approach. [PDF]

open access: yesDiabetol Metab Syndr
Scharf M   +9 more
europepmc   +1 more source

Influence of perceived value on omnichannel usage: Mediating and moderating roles of the omnichannel shopping habit [PDF]

open access: yesJournal of Retailing and Consumer Services
Today, most retail profits are driven by customers' habitual buying behaviour. However, there is a lack of comprehensive theoretical understanding regarding how omnichannel habit affects customers’ perceived value and usage.
Neeru Sharma, Johra Fatima
exaly   +2 more sources

Unveiling retail omnichannel challenges: developing an omnichannel obstacles scale [PDF]

open access: yesInternational Journal of Retail and Distribution Management
Purpose: Retail omnichannel implementation faces barriers hindering accurate and efficient integration across marketing channels. Our desk examination identified a need for a broader perspective in investigating these barriers, moving away from a ...
Susana C Silva   +2 more
exaly   +2 more sources

How to retain customers in omnichannel retailing: Considering the roles of brand experience and purchase behavior

Journal of Retailing and Consumer Services, 2022
Yin Chin-Ching   +2 more
exaly  

Factors Effecting Omnichannel Customer Experience: Evidence from Fashion Retail

Information (Switzerland), 2022
Hadiqa Riaz   +1 more
exaly  

Seamless experience in the context of omnichannel shopping: scale development and empirical validation

Journal of Retailing and Consumer Services, 2022
Jingwen Li, Ya Ping Chang
exaly  

Omnichannel marketing: structured review, synthesis, and future directions

International Review of Retail, Distribution and Consumer Research, 2022
Thinh Gia Hoang   +2 more
exaly  

Perceived Omnichannel Customer Experience (OCX): Concept, measurement, and impact

Journal of Retailing, 2022
Martin Wetzels   +2 more
exaly  

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