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Omnichannel integration strategy based on BOPS. [PDF]
PLoS ONE, 2023 Technological innovation and the upgrading of consumer preferences have greatly accelerated the rapid development of the "new retail" omnichannel model.
Meirong Tan +3 more
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An Overview of Omnichannel Interaction in Health Care Services [PDF]
Mayo Clinic Proceedings: Digital Health, 2023 The adoption of omnichannel interaction services in health care can bring significant benefits to both health care institutions and their patients. The ongoing health pandemic caused by coronavirus disease has further emphasized the need for health care ...
Ailton Moreira, MSc +3 more
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Omnichannel Retailing in Light of Psychological Factors: A Mediated Model [PDF]
Psychology Research and Behavior Management, 2023 Asif Ali Safeer,1 Iqbal Hussain,2 Muhammad Abrar,2 Rizwan Shabbir2 1Business School, Huanggang Normal University, Huanggang, People’s Republic of China; 2Lyallpur Business School, Government College University Faisalabad PakistanCorrespondence: Rizwan ...
Safeer AA, Hussain I, Abrar M, Shabbir R
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Levothyroxine personalized treatment: is it still a dream? [PDF]
Frontiers in Endocrinology, 2023 Levothyroxine is a milestone in the treatment of all causes of hypothyroidism. From 19th century till today, Levothyroxine experienced a great advancement, from hypodermic injections of an extract of the thyroid gland of a sheep to novel formulations ...
Carlo Cappelli +2 more
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Omnichannel marketing strategy
Вестник университета, 2019 Scientific and practical problem, associated with the organization of longterm mutually beneficial relations between the seller and the buyer based on digital marketing has been examined. The concepts of the marketing channel as a single channel of sales,
V. I. Aleshnikova +2 more
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A maturity model for omnichannel adoption in health care institutions [PDF]
HeliyonOmnichannel adoption in healthcare service has recently become widely discussed as healthcare institutions struggle to keep up with changing patient expectations and technological advances. However, the need for a standard model for addressing this issue
Ailton Moreira +2 more
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Predicting review helpfulness in the omnichannel retailing context: An elaboration likelihood model perspective [PDF]
Frontiers in Psychology, 2022 As increasingly retail enterprises have adopted the omnichannel retailing strategy, both online-generated and offline-generated reviews should be considered to better understand the helpfulness of online reviews in the omnichannel retailing context ...
Zhebin Zhang +4 more
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A New Distribution Strategy : The Omnichannel Strategy [PDF]
Romanian Economic Journal, 2014 In an increasingly globalized world, dependent on information technology, distribution companies are searching for new marketing models meant to enrich the consumer’s experience. Therefore, the evolution of new technologies, the changes in the consumer’s
Mihaela Gabriela Belu +1 more
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Omnichannel Strategy and Consumer Behavior in Distribution Channels: Trends in the Ophthalmology Sector [PDF]
Frontiers in Psychology, 2020 Changes in consumer behavior are forcing companies to rapidly shift their distribution channels toward an omnichannel model. In the case of the ophthalmology sector, however, the purchase of contact lenses and prescription glasses requires professional ...
Lourdes Rivero Gutiérrez +1 more
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Omnichannel as a Consumer-Based Marketing Strategy
RAC: Revista de Administração Contemporânea, 2023 Objective: creating omnichannel strategies requires understanding how customers use multiple channels in their journeys. Yet the customer experience in this environment is under-researched, hindering the development of strategic guidelines and the ...
Isadora Gasparin, Luiz Antonio Slongo
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