Formalising Sustainability Management as a Core Process Group in Project Management
ABSTRACT Sustainability has become a strategic imperative for organisations, yet widely used project management standards such as the PMBoK sixth and seventh editions still do not formalise how sustainability should be embedded across project work. This gap matters because PMBoK‐based processes shape governance, roles, documentation and performance ...
Cinzia Dessi +3 more
wiley +1 more source
Brand Sharing and New Drinking Occasions: A Content Analysis of How Alcohol Brands in Australia and Aotearoa New Zealand Promote Zero Alcohol Products. [PDF]
Keric D +6 more
europepmc +1 more source
A Critical Analysis of Microsoft's Rhetoric and Reality of Sustainability Engagement
ABSTRACT This study critically examines Microsoft's environmental, social and governance (ESG) rhetoric and operational reality, to offer insights that extend beyond conventional greenwashing or bluewashing. Drawing on over 20 years of Microsoft's sustainability reports (2003–2024), third‐party ESG evaluations and media investigations, it employs ...
Omaima A. G. Hassan, Iqbal Khadaroo
wiley +1 more source
Platform power, athlete branding, generative AI, and the future of sport governance-a systematic review. [PDF]
Westerbeek H, van Schaik T.
europepmc +1 more source
Innovative Minds, Sharing Hesitations: Open Innovation Meets Green Entrepreneurship
ABSTRACT This study examines the relationships between innovative thinking tendency, knowledge hiding behavior within organizations, open innovation, and green entrepreneurship among employees in technology firms. Data collected from 386 participants were analyzed using cluster analysis and structural equation modeling.
Ebru Polat
wiley +1 more source
Instagram Memes of Oral Nicotine Pouches: Content Analysis Study. [PDF]
Amin S +6 more
europepmc +1 more source
Defining Remanufacturing: A Key Business Strategy Advancing Industrial Circularity
ABSTRACT Remanufacturing is a key strategy in the circular economy, enabling substantial product value retention. However, inconsistent definitions across standards and legislation hinder global trade, core recovery and market acceptance. This study examines how remanufacturing is defined in laws and standards, and how these definitions impact industry
Erik Sundin +2 more
wiley +1 more source
Augmented authenticity in athlete branding through human-AI co-production. [PDF]
Westerbeek H.
europepmc +1 more source
ABSTRACT The literature on emotions in sustainable consumption behaviour (SCB) is fragmented, making it difficult to envision the pathways to future sustainable consumption. As of now, scholars have made several attempts to understand sustainable consumption, but few have explicitly focussed on the role of emotions. Therefore, the current study aims to
Mohd Sadiq +4 more
wiley +1 more source
Unpacking the effects of brand authenticity on consumer trust and loyalty in nutrition: a psychological perspective. [PDF]
Lyu M, Wang S, Zhang J.
europepmc +1 more source

