Results 81 to 90 of about 16,243 (217)
ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani +6 more
wiley +1 more source
Decoding persuasion: a survey on ML and NLP methods for the study of online persuasion
The proliferation of digital communication has profoundly transformed the landscape of persuasive discourse. Online platforms have amplified the reach and impact of persuasive techniques.
Davide Bassi +2 more
doaj +1 more source
ABSTRACT Food systems have a significant impact on environmental sustainability, underscoring the need for innovative technologies to support more sustainable agricultural methods. However, the adoption of these technologies hinges on consumer acceptance, making the analysis of consumer perceptions essential.
Greta Castellini, Guendalina Graffigna
wiley +1 more source
The persuasive power of social media influencers in brand credibility and purchase intention
The use of social media influencer collaboration is growing exponentially. This study explores the persuasive power of influencers on followers’ perceived brand credibility and purchase intention by applying the elaboration likelihood model of persuasion.
Xiao Liu, Xiaoyong Zheng
doaj +1 more source
ABSTRACT European agriculture is increasingly exposed to economic instability driven by extreme weather events, market volatility, and geopolitical tensions. To manage these growing risks, farmers are encouraged to adopt innovative risk management strategies such as the Income Stabilization Tool (IST), which offers protection against severe income ...
Alice Stiletto +5 more
wiley +1 more source
Home Composting and Factors for Potential Adoption: Knowledge and Persuasion
The increase in municipal solid waste has been considered a worldwide issue and the organic fraction represents the largest share of total solid waste.
Alejandra Nieto Garibay
doaj +1 more source
Protection Motivation Theory and Farmers' Participation in Futures Markets: Evidence From Germany
ABSTRACT This study examines why German farmers show limited adoption of commodity futures contracts despite substantial price volatility, applying Protection Motivation Theory (PMT) to understand the cognitive processes driving participation decisions in futures markets. Survey data from 303 German farmers collected in 2024 were analyzed using Partial
Hendrik Wever +2 more
wiley +1 more source
Reduced‐port laparoscopic colectomy (RPLC) for colorectal cancer offers modest intraoperative benefits, including shorter operative time and lower blood loss, while maintaining comparable postoperative recovery, lymph node yield, and complication rates to multi‐port laparoscopic colectomy (MPLC).
Ayesha Shaukat +9 more
wiley +1 more source
COMMUNICATION EFFECTIVENESS MODEL FOR VACCINATION PARTICIPATION IN SEMARANG CITY
The vaccination program is an important effort to combat the pandemic, starting from the initial doses of vaccines to booster shots. However, the program has not yet achieved its intended target.
ARFIKA PERTIWI PUTRI +2 more
doaj +1 more source
The authors evaluated six machine‐learned interatomic potentials for simulating threshold displacement energies and tritium diffusion in LiAlO2 essential for tritium production. Trained on the same density functional theory data and benchmarked against traditional models for accuracy, stability, displacement energies, and cost, Moment Tensor Potential ...
Ankit Roy +8 more
wiley +1 more source

