Results 21 to 30 of about 6,721 (260)
Travel Writing in Place Branding - A Case Study on Nantes [PDF]
One of the main channels to communicate city branding, designed to attract British tourists for short breaks, is the travel section of the UK national press.
CharlieMansfield
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Place branding often builds upon gastro-cultural features. Yet, the convergence point between gastro-cultural place identity and the experience on offer could (and should) further benefit from contemporary studies in emerging fields, such as value co ...
Stella Kladou, Nikolaos Trihas
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Peripheral Neutrophil Activation and Extracellular Trap Formation in Amyotrophic Lateral Sclerosis
Markers of neutrophil activation are increased in plasma during ALS, and markers of NET formation associate with ALS survival. ABSTRACT Objectives Peripheral neutrophil levels in amyotrophic lateral sclerosis (ALS) inversely correlate with survival, suggesting a role for neutrophils in disease progression.
Lillia A. Baird +9 more
wiley +1 more source
Place branding has become an increasingly integral part of local and regional economic development strategies in the global competition for business investment.
Evan Cleave +3 more
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Defining Place Branding through Local and National Identity and National Stereotypes
From a communication perspective, it can be considered that the identity of a brand is defined by the one who transmits the message, while the image of it is the actual image developed in the mind of the receiver. Brand identity is
V.A. Briciu, A. Briciu
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Objective The aim of this study was to characterize the prevalence and correlates of dietary supplement use, identify commonly used supplements, and evaluate potential supplement–medication interactions among adults with systemic lupus erythematosus (SLE).
Sarah L. Patterson +7 more
wiley +1 more source
Place branding as a governance and communication tool can play a key role in sustainable development. Former research illustrates how place branding can influence economic growth, social well-being and environmental preservation.
Elisenda Aguilera-Cora +1 more
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Place Branding as Participatory Governance? An Interdisciplinary Case Study of Tasmania, Australia
Research in both public administration and place development has identified a need to develop more participatory approaches to governing cities and regions.
Laura Ripoll González, Fred Gale
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What Do Large Language Models Know About Materials?
If large language models (LLMs) are to be used inside the material discovery and engineering process, they must be benchmarked for the accurateness of intrinsic material knowledge. The current work introduces 1) a reasoning process through the processing–structure–property–performance chain and 2) a tool for benchmarking knowledge of LLMs concerning ...
Adrian Ehrenhofer +2 more
wiley +1 more source
Designing model of place branding based on brand attachment (Kish Island case study) [PDF]
Nowadays, place branding is a powerful tool which has the ability to create emotional attractions and brand image as well as an essential key to create differetiation among numerous tourism markets.
khadigeh Ghaemmaghami Tabrizi +3 more
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