Results 31 to 40 of about 6,469 (261)
Marketing of tourism destinations: A misapprehension between place and nation branding in Zimbabwe tourism destination. [PDF]
African Journal of Hospitality, Tourism and Leisure, 2018 The study was based on understanding the relationship between place branding and nation branding. This was with an aim to uplift the performance of Zimbabwe tourism destination brand, through an improved global market identity and visibility. This helped
Dr Farai Chigora +1 more
doaj
Travel Writing in Place Branding - A Case Study on Nantes [PDF]
Journal of Tourism, Heritage & Services Marketing, 2017 One of the main channels to communicate city branding, designed to attract British tourists for short breaks, is the travel section of the UK national press.
CharlieMansfield
doaj +1 more source
Tourism and Hospitality, 2021 Place branding often builds upon gastro-cultural features. Yet, the convergence point between gastro-cultural place identity and the experience on offer could (and should) further benefit from contemporary studies in emerging fields, such as value co ...
Stella Kladou, Nikolaos Trihas
doaj +1 more source
What Do Large Language Models Know About Materials?
Advanced Engineering Materials, EarlyView.If large language models (LLMs) are to be used inside the material discovery and engineering process, they must be benchmarked for the accurateness of intrinsic material knowledge. The current work introduces 1) a reasoning process through the processing–structure–property–performance chain and 2) a tool for benchmarking knowledge of LLMs concerning ...
Adrian Ehrenhofer +2 more
wiley +1 more source
Optimization of the Production of Rubber Compounds Using Mathematical Models
Advanced Engineering Materials, EarlyView.Rubber compounds were mixed in a batch internal mixer, and symbolic regression was used to derive mathematical models linking recipe and process parameters to ram path, torque, and mixing quality (incorporation, dispersion, distribution). Subsequent optimization with evolutionary algorithms identified operating conditions that reduce specific energy ...
Anke Bardehle +7 more
wiley +1 more source
Place Branding as Participatory Governance? An Interdisciplinary Case Study of Tasmania, Australia
SAGE Open, 2020 Research in both public administration and place development has identified a need to develop more participatory approaches to governing cities and regions.
Laura Ripoll González, Fred Gale
doaj +1 more source
A framework of place branding, place image, and place reputation [PDF]
Qualitative Market Research: An International Journal, 2016 PurposeThis paper aims to develop a framework that links the concepts of place branding, place image and place reputation. Focusing on the antecedents and outcomes of place branding in the context of an emerging country, namely, Iran, the model further examines critical moderation variables.Design/methodology/approachA qualitative approach was ...
Foroudi, Pantea +4 more
openaire +1 more source
Advanced Engineering Materials, EarlyView.Aluminum and nitride coatings are used in industry because they are hard, resist wear, and protect against oxidation. Adding boron can improve friction behavior and other properties. This study tests coatings on surfaces with different finishes. Results show smoother surfaces perform better, while rough ones wear faster, although coatings can reduce ...
Adrián Claver +9 more
wiley +1 more source
Designing model of place branding based on brand attachment (Kish Island case study) [PDF]
پژوهشهای مدیریت عمومیNowadays, place branding is a powerful tool which has the ability to create emotional attractions and brand image as well as an essential key to create differetiation among numerous tourism markets.
khadigeh Ghaemmaghami Tabrizi +3 more
doaj +1 more source
Advanced Engineering Materials, EarlyView.Si‐doped AlCoCrFeNi high‐entropy alloys are synthesized by mechanical alloying to reveal the effect of Si content and milling time on phase evolution, microstructural refinement, and tribological behavior. A transition from FCC to BCC structure, significant grain refinement, and enhanced hardness and wear resistance are achieved, with the 4 at% Si ...
Mustafa Okumuş +2 more
wiley +1 more source