Results 41 to 50 of about 6,469 (261)

‘All for One, One for All’: communicative processes of co-creation of place brands through inclusive and horizontal stakeholder collaborative networks

Communication & Society (Formerly Comunicación y Sociedad), 2018
This paper examines stakeholder communication and interaction dynamics in place branding processes in order to inform alternative participatory place branding models.
Laura Ripoll-González, Libby Lester
doaj   +1 more source

Sustainable and Green City Brand. An Exploratory Review

Management Letters/Cuadernos de Gestión, 2023
Although city branding is not new, the importance of sustainability and environmental demands is placing an enormous challenge in city/place branding activities.
António Carrizo Moreira, Cristiana Rêga Pereira, Margarida Fernandes Lopes, Raquel Arêde Rodrigues Calisto, Vera Teixeira Vale   +4 more
doaj   +1 more source

Microstructure, Thermal Transport, and Dry‐Sliding Tribology of Powder‐Metallurgy Al7075 Composites Reinforced With Sol–Gel‐Derived ZnO–rGO Hybrid Nanoparticles

Advanced Engineering Materials, EarlyView.
Sol–gel‐derived ZnO–rGO hybrid nanoparticles enable Al7075 powder‐metallurgy composites to achieve concurrent gains in hardness and thermal conductivity while markedly lowering friction and wear. The hybrid architecture couples ZnO‐based load support with rGO‐assisted lamellar sliding and heat spreading, revealing a promising route toward lightweight ...
Bunyamin Aksakal, Cevher Kursat Macit, Merve Ayık, Hakan Tutumlu   +3 more
wiley   +1 more source

Laser‐Induced Graphene from Waste Almond Shells

Advanced Functional Materials, EarlyView.
Almond shells, an abundant agricultural by‐product, are repurposed to create a fully bioderived almond shell/chitosan composite (ASC) degradable in soil. ASC is converted into laser‐induced graphene (LIG) by laser scribing and proposed as a substrate for transient electronics.
Yulia Steksova, Anna Chiara Bressi, Marina Galliani, Attilio Marino, Gianni Ciofani, Eduardo Machado‐Charry, Hilda Gomez Bernal, Alessandra Francini, Luca Sebastiani, Francesco Greco   +9 more
wiley   +1 more source

Santa Claus, place branding and competition

Fennia: International Journal of Geography, 2008
Santa Claus has been described as the world’s strongest brand. Although Santa Claus has been examined in the context of product and retail branding, the Santa mythology has been little discussed with respect to place branding.
C. Michael Hall
doaj  

Strategies for branding the city of Gaborone as a tourist destination. [PDF]

African Journal of Hospitality, Tourism and Leisure, 2018
City branding is a 21st century phenomenon that has been enthusiastically embraced by cities in high income countries. In emerging markets or developing countries city branding has not received much enthusiasm for arguably varying reasons.
Mr L Sigwele, Prof JJ Prinsloo, Prof TG Pelser   +2 more
doaj  

Resource Mapping and Place Branding as a Strategy Approach in an Attempt to Establish Cross-Border Areas of Greece and Albania as Tourism Destinations

Tourism and Hospitality, 2022
Although place branding in cross-border (c-b) areas is challenging, various c-b areas with common eco-natural and cultural characteristics are popular tourist brands in their own right.
Alex Deffner, Eva Psatha, Nicholas Karachalis   +2 more
doaj   +1 more source

Sodium Alginate‐Based Submucosal Lifting Hydrogel for Endoscopic Mucosal Resection and Endoscopic Submucosal Dissection

Advanced Healthcare Materials, EarlyView.
A biocompatible sodium alginate‐based hydrogel is developed as a next‐generation submucosal lifting agent intended for EMR and ESD. The optimized formulation exhibits a composition devoid of endotoxins, high viscosity, demonstrates reliable injectability, and ensures prolonged mucosal elevation.
Iram Maqsood, Venkata S. Akshintala, Surya T. Evani, Rebecca A. Krimins, Yihan Wang, Keith Freel, Ahmed Ibrahim, Saowanee Ngamruengphong, Mouen Khashab, Stephen W. Hoag   +9 more
wiley   +1 more source

Soft Robotic Excretory Care Simulator for Nursing Education: Functional and Perceptual Biomimetics Approach

Advanced Robotics Research, EarlyView.
A soft robotic simulator is developed to replicate the digital removal of feces (DRF), a sensitive yet essential nursing procedure. Integrating soft actuators, sensors, and a realistic rectal model, the simulator balances functional fidelity with perceptual realism. Engineering evaluations and nurse feedback confirm its potential to enhance training in
Shoko Miyagawa, Sota Suzuki, Shizuka Watanabe, Zebing Mao, Young Ah Seong, Toshinori Fujie, Tatsuhiro Horii, Kenjiro Tadakuma, Koichi Suzumori, Hiroyuki Nabae, Shingo Maeda   +10 more
wiley   +1 more source

Disaster Branding: The Diversionary Role of (St)architects in the Aftermath of Italian Disasters

International Journal of Disaster Risk Science
This article discusses the emerging practice of disaster branding, herein intended as a specific form of place branding associated with post-disaster reconstruction.
Sara Bonati, Monia Del Pinto, Giuseppe Forino   +2 more
doaj   +1 more source