Results 291 to 300 of about 199,947 (303)

Place Branding in its Place

2020
openaire   +1 more source

Building, Managing and Promoting Place Brands

Finanza, marketing e produzione : rivista di economia d'impresa dell'Università Bocconi : XXXI, 4, 2012, 2012
BONETTI, Enrico, MASIELLO, Barbara
openaire   +2 more sources

A Time and Place for Brand Names

Archives of Ophthalmology, 2010
openaire   +2 more sources

When place brand and place logo matches: VRIO applied to place branding

Place Branding and Public Diplomacy
Fabiana Gondim Mariutti, Vivian Iara Strehlau, John James Loomis, Eliana Herrero   +3 more
openaire   +1 more source

Place Branding: The State of the Art

Annals of the American Academy of Political and Social Science, 2008
exaly  

Place Branding

2014
Byrom, John, Delpy-Neirotti, Lisa, Medway, Dominic, Parker, Cathy, Pasquinelli, Cecilia, Zenker, Sebastian   +5 more
openaire   +1 more source

Place Branding and Selling Place

2009
openaire   +1 more source

Place branding vs branding

openaire   +1 more source

Place branding in the eyes of the place stakeholders – paradoxes in the perceptions of the meaning and scope of place branding

Journal of Place Management and Development
Lisa Kallstrom
exaly  

Place Branding

2008
openaire   +1 more source