Results 21 to 30 of about 4,941,804 (292)
SLOGANS OF THE WORLD: A CROSS‑CONTINENTAL ANALYSIS OF TOURISM COUNTRY BRANDING THROUGH RHETORIC, SENTIMENT, AND BREVITY [PDF]
Tourism slogans are concise verbal elements of destination branding that contribute to how places are perceived. Situated at the intersection of branding and storytelling, they express a destination’s identity and emotional appeal in a brief form. This
Árpád PAPP-VÁRY, Ahmad HAJEER
doaj +1 more source
Managing and navigating Manchester's Privately Owned Public Spaces: Understanding publicness
This paper explores the processes of understanding publicness in the management of Privately Owned Public Spaces (POPS), in the context of a rapidly developing city in the UK (Manchester).
Evgenia (Jenny) Kanellopoulou +2 more
doaj +1 more source
"There's just something about the place" – an exploration of students' relationships with their university [PDF]
This research has been undertaken in response to the recent changes to the Higher Education environment driven by the UK government. In particular the increased competitiveness caused by the removal of the Student Number Control and the demand for ...
Grainger, Jenny
core +3 more sources
While decades of research has shown a positive association between conscientiousness and performance, some research has also yielded nonsignificant and negative associations, especially in the context of remote work.
Sanjay T. Menon
doaj +1 more source
Plan for city identity establishment and city marketing the case of Kimpo city
The purpose of this study is to provide theoretical methods and practical strategies of crea-ting city identity, and to utilize them as basic tools of city management. Place marketing consists of two parts, place assets making and place promotion.
Kim Inn
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Lo sviluppo delle tecnologie digitali è alla base di una profonda trasformazione delle imprese e, in particolare, del marketing. Centrale risulta essere l’impatto di tali tecnologie sull’organizzazione, nel segno di una crescente tensione verso la ...
Maria Vernuccio +2 more
core
‘Welcome signs’ in public space: separation and identity
Purpose – The main purpose of this paper is to present researches on the ‘welcome signs’ as a symbolic elements in territorial representation, which have at least two meanings: symbolic disclosing identity of a particular place and spatial being an ...
Anna Adamus-Matuszyńska, Piotr Dzik
doaj +1 more source
Place Branding in the Age of the New Normal:
Currently, rural areas have structural problems. Place branding, which leverages the nonresident population, is attracting attention as a solution to these problems. However, the COVID-19 pandemic has prevented this policy from being implemented. In this
Tetsu Kobayashi
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What can We Learn from City Marketing Practice?
It is evident in contemporary urban studies that the interest in city marketing both as a practice within urban centre management and as an academic sub-discipline has accelerated.
Mihalis Kavaratzis
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ABSTRACT Introduction This final analysis of a multicenter, prospective postmarketing surveillance study evaluated the safety of daprodustat in patients with chronic kidney disease anemia in routine clinical practice in Japan. Methods Patients who initiated daprodustat between September 2020 and July 2022 were registered.
Tadao Akizawa +7 more
wiley +1 more source

