Results 21 to 30 of about 223 (100)
Student’s communication skills development in the process of working with polycode texts
The theoretical justification of the linguistic and didactic potential of polycode texts for teaching professional communication in a foreign language is analyzed.
T. G. Bortnikova, M. I. Dolzhenkova
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Iconicity as a way of exchanging scientific and technical information in academic texts in the context of sustainable development of sociolinguistic interactions [PDF]
Nowadays, there is an increasing interest in non-verbal means of written forms of interpersonal communication. It is explained by the fact that the informational component and the pragmatic potential of non-verbal means of communication are often much ...
Filicheva Oksana +2 more
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Polycode: creolized text as manipulation means
One way of influencing is to creolize a text. In the current study, it was discussed the manipulative potential of creolized texts. Adding an illustration to a verbal text allows the reader to visualize information and create a planned impact on the recipient other than the impact of a verbal text, i.e., the content of the verbal text is modified ...
Viktoriya Jurevna Garaeva +1 more
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The features of modeling a graphic-verbal polycode text, including a static image and an accompanying inscription, are considered. The study was conducted on the example of a demotivator dedicated to the problems of mass self-isolation at the very ...
M. N. Latu +2 more
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Ways of text adaptation by means of creolization in pedagogical discourse [PDF]
This research is focused on creolized or polycode texts functioning in pedagogical discourse and the ways of text adaptation by means of creolization.
Pervukhina Svetlana, Lysova Olga
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The article addresses ekphrasis as a kind of polycode text that combines elements of different sign systems. The purpose of the work is to study the relationship between verbal and visual (iconic) elements in a detailed portrait ekphrasis ...
Y.V. Yarovikova, E.A. Balygina
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System Modifications of the Initial Content of Media Polycode Representatives in Complex Precedent Phenomena [PDF]
The article studies systemic modifications of the original content in complex precedent phenomenon «Directed by Robert B. Weide» in polymodal units. The study is aimed at analyzing the linguo-semiotic specifics of encoding of polycode representatives in ...
Tatiana V. Marchenko +1 more
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Polycode Essence of Postmodern Comic Literary Text
The present paper aims at the analysis of the postmodern comic literary texts and their peculiar features. In the focus of the attention is polycode organization of the texts, which is based on polystylistic and polysemiotic techniques. Application of these techniques proves that the comic depends on the carnival type of consciousness of the author ...
Viktoriia Samokhina +2 more
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According to the classification of speech strategies by O.S. Issers, semantic, lexicogrammatical, and pragmatic indicators act as linguistic indicators of speech strategies.
Natalia M. Dugalich +2 more
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Interpreting textbook as a Global Polycode Text in Primary Comprehensive School [PDF]
The article regards the issue of a school textbook considered as a book for the new types of reading comprehension and interpretation against the modern digital environment.
Julia Shulekina
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