Results 71 to 80 of about 2,163,878 (300)

Consumption-based Learning About Brand Quality: Essays on how Private Labels Share and Borrow Reputation. [PDF]

open access: yes
CONSUMPTION-BASED LEARNING ABOUT BRAND QUALITY: ESSAYS ON HOW PRIVATE LABELS SHARE AND BORROW REPUTATION is a collection of essays exploring the process of consumer cross-brand learning in the context of brands belonging to retailers: the so-called ...
Szymanowski, M.G.
core  

Anisotropic Masked Mycobacterium Potentiates Amplified Antitumor Trained Immunity via Spleen Targeting and Myelopoiesis Conversion

open access: yesAdvanced Materials, EarlyView.
An engineered Trojan Mycobacterium, developed via a “peeling‐off and masking‐up” strategy, functions as a powerful splenic myelopoiesis converter. This spleen‐targeted nanomedicine induces trained immunity to reprogram immunosuppressive myeloid reservoirs into antitumoral effectors.
Jin‐Ho Choi   +5 more
wiley   +1 more source

« Retail brand equity: a conceptual and differentiated approach » [PDF]

open access: yes
This research focuses on retail branding in France. A qualitative study aims at identifying which are the specific dimensions of brand equity to be adapted to retail brands and which feedback effects of brand extension can occur on the image of retailer ...
Gérard Cliquet, Magali Jara
core  

Wpływ postrzeganego ryzyka oraz czynników wizerunkowych na zamiar zakupu marek własnych sieci handlowych [PDF]

open access: yes, 2014
The aim of this study was to analyze the impact of store image, perceived risk, and the store brand price-image on store brand purchase intention. We replicated the conceptual model proposed by M.F. Diallo using CAWI technique.
Przemysław, Ł   +3 more
core   +1 more source

Private Brand Product on Online Retailing Platforms: Pricing and Quality Management

open access: yesJournal of Theoretical and Applied Electronic Commerce Research
In recent years, online retailing platforms (ORPs) have increasingly introduced private brand (PB) products as a new profit source, reshaping market dynamics and affecting their commission revenues.
Xinyu Wang   +3 more
doaj   +1 more source

On‐Skin Wireless Vibratory Interfaces by Stretchable Multilayer Circuits

open access: yesAdvanced Materials Interfaces, EarlyView.
A battery‐free, stretchable wireless vibratory interface is developed through printable liquid‐metal‐based multilayer circuits. The soft device integrates wireless power reception, signal modulation, and vibrotactile actuation within a compliant platform.
Jiawei Liu   +10 more
wiley   +1 more source

Consumer Choice of Private Label or National Brand: The case of organic and non-organic milk [PDF]

open access: yes
We use a two-stage, sample selection model to investigate organic milk purchases using Neilsen’s Homescan data. In the first stage, households decide on a weekly basis to buy mainly organic milk or non-organic milk.
Dimitri, Carolyn   +2 more
core  

Attitudes towards private labels - example of a consumer sensory evaluation of food in Slovenia

open access: yesActa Agriculturae Slovenica, 2008
The study aims to extend the understanding of consumers' perception of private labelled food products in Slovenia. Consumer sensory test of sour gherkins was conducted in two experimental conditions where the effect of brand information on hedonic ...
Aleš KUHAR, Tanja TIČ
doaj   +1 more source

Ethical Precision in Nanoscale Brain Interfacing

open access: yesAdvanced Science, EarlyView.
As brain interfaces approach the nanoscale, precision no longer only measures—it knows, predicts, and potentially reshapes the mind. This work argues that traditional ethics fails under such conditions and proposes a shift toward continuous, operation‐based governance using the recovery–discovery framework to track, constrain, and responsibly steer ...
Guilherme Wood
wiley   +1 more source

Effects of the private-label invasion in food industries [PDF]

open access: yes
Using supermarket scanner data, we test a variety of hypotheses from trade journals about the invasion of private-label food products. According to conventional industry wisdom, name-brand firms defended their brands against new private-label products by
Ward, Michael B.   +3 more
core  

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