Results 141 to 150 of about 4,574,287 (255)

The Psycho-sensorial Value of the Food Products a Provocative Component in Purchase Decision [PDF]

open access: yes
The psycho-sensorial value is a specific, complex and determinant concept of the food products that is reflected by means of psycho-sensorial properties such as: shape, size, aspect, colour, taste, smell, fragrance, bouquet, density, clarity.
Roxana Procopie, Magdalena Bobe
core  

Dynamic modeling of web purchase behavior and e-mailing impact by Petri net [PDF]

open access: yes
In this article, the authors introduce Petri nets to model the dynamics of web site visits and purchase behaviors in the case of wish list systems.
BALAGUE, Christine, LEE, Janghyuk
core  

Relationship between product branding and purchase decision [PDF]

open access: yes, 2011
The study was an examination of the relationship between product branding and purchase decision. Investigation centered on the various effects of product branding on the purchase decisions of automotive users, using the Honda Accord and Toyota Camry ...
Onukwugha, Alexander C.
core  

INFLUENCE OF THE BRAND ON PURCHASE DECISION [PDF]

open access: yes, 2016
The influence of the brand on purchase decision has been and is still extensively studied by marketers, researchers, economists, manufacturers (especially the multinational companies).
KISS MARTA
core  

PENGARUH ONLINE REVIEW, BRAND IMAGE, PRICE, DAN TRUST TERHADAP PURCHASE DECISION PADA PRODUK SOMETHINC

open access: yesJurnal Performa
Somethinc is one of the most popular cosmetic companies. The increasing public interest in cosmetic products has led to an increase in the number of new competitors that make the beauty field a Red Ocean.
Graciella Jesselyn Wijaya   +1 more
doaj   +1 more source

Versioning Goods and Joint Purchase: Substitution and Complementarity Strategies [PDF]

open access: yes
We analyze the monopolist’s decision about how to design different versions of a good, i.e. whether to make them substitutes or complements, when consumers can buy them simultaneously.
Francisco Martinez
core  

Perceived Risks of Agro-biotechnology and Organic Food Purchase in the United States [PDF]

open access: yes
This study examined the role of consumers' perceived risks and benefits of agro-biotechnology in shaping the purchase pattern for organic food among US consumers.
Rimal, Arbindra, Moon, Wanki
core   +1 more source

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