Results 21 to 30 of about 24,421 (268)
Effect of Interactivity Level and Price on Online Purchase Intention
As e-commerce approaches 17% of total retail sales companies are looking for opportunities to increase customer purchase conversion. In a competitive marketplace it becomes increasingly important to consider the effects of display techniques on purchase ...
Rowena Summerlin, Wendy Powell
doaj +1 more source
Reviewers’ Identity Cues in Online Product Reviews and Consumers’ Purchase Intention
This research performs three experiments to investigate the influence mechanisms of identity cues in product reviews on consumers’ purchase intention, and to examine the effects of reference groups.
Ji Li, Xv Liang
doaj +1 more source
On the Factors Influencing Green Purchase Intention: A Meta-Analysis Approach
This study systematically analyzes the factors that affect consumers’ green purchase intention. Through a comprehensive literature review, the influencing factors of consumers’ green purchase intention are organized into three categories: cognitive ...
Wencan Zhuang +2 more
doaj +1 more source
Exploring the moderation effect of consumers’ demography in the online purchase behavior
Research findings on the relationship between online purchase intention and actual purchase show inconsistencies, suggesting that intention alone does not adequately predict online purchasing behavior.
Ni Luh Putu Indiani +2 more
doaj +1 more source
Spanish Muslims’ halal food purchase intention
The purpose of this paper is to investigate the factors that influence purchase intention of halal food among Spanish Muslim consumers. Data were obtained from a survey of 228 consumers living in various regions of Spain, then analyzed using the partial least squares technique.
Pradana, Mahir +2 more
openaire +2 more sources
Win Big with Small: The Influence of Organic Food Packaging Size on Purchase Intention
People pay much attention to food and health issues, more so these days. Organic food brings its own “organic” aura as soon as it is produced. Despite the many studies on organic food packaging at present, they mainly focus on packaging design, materials,
Shichang Liang +5 more
doaj +1 more source
Green Product Purchase Intention
Green products are environmentally sound products, designed and processed in a way to reduce the effects that may pollute the environment, whether in production, distribution and consumption. This study is conducted to determine the effect of green brand knowledge mediated attitudes toward the green brand and how it affects the intention to buy green ...
Arry Widodo, Aang Muhammad Nur Shidiq
openaire +2 more sources
Based on previous research and combined with the S-O-R theoretical model, this study examines the characteristics of anchors on Dong Yuhui’s “With Hui” Live-stream account as independent variables.
Ruiqiang Li, Yaoyuan Cui, Xue Mei
doaj +1 more source
This study was conducted to determine the descriptive and empirical impact of perceived quality, brand image and emotional value toward purchase intention. The object of this research was respondents of backpack users in East Jakarta.
Basrah Saidani +2 more
doaj +1 more source
ABSTRACT Introduction Adolescent siblings of children with cancer are at elevated risk for psychosocial problems. Unfortunately, various barriers such as limited family time and resources, conflicting schedules, and psychosocial staffing constraints at cancer centers hinder sibling access to support.
Christina M. Amaro +10 more
wiley +1 more source

