Results 21 to 30 of about 24,421 (268)

Effect of Interactivity Level and Price on Online Purchase Intention

open access: yesJournal of Theoretical and Applied Electronic Commerce Research, 2022
As e-commerce approaches 17% of total retail sales companies are looking for opportunities to increase customer purchase conversion. In a competitive marketplace it becomes increasingly important to consider the effects of display techniques on purchase ...
Rowena Summerlin, Wendy Powell
doaj   +1 more source

Reviewers’ Identity Cues in Online Product Reviews and Consumers’ Purchase Intention

open access: yesFrontiers in Psychology, 2022
This research performs three experiments to investigate the influence mechanisms of identity cues in product reviews on consumers’ purchase intention, and to examine the effects of reference groups.
Ji Li, Xv Liang
doaj   +1 more source

On the Factors Influencing Green Purchase Intention: A Meta-Analysis Approach

open access: yesFrontiers in Psychology, 2021
This study systematically analyzes the factors that affect consumers’ green purchase intention. Through a comprehensive literature review, the influencing factors of consumers’ green purchase intention are organized into three categories: cognitive ...
Wencan Zhuang   +2 more
doaj   +1 more source

Exploring the moderation effect of consumers’ demography in the online purchase behavior

open access: yesCogent Business & Management
Research findings on the relationship between online purchase intention and actual purchase show inconsistencies, suggesting that intention alone does not adequately predict online purchasing behavior.
Ni Luh Putu Indiani   +2 more
doaj   +1 more source

Spanish Muslims’ halal food purchase intention

open access: yesInternational Food and Agribusiness Management Review, 2020
The purpose of this paper is to investigate the factors that influence purchase intention of halal food among Spanish Muslim consumers. Data were obtained from a survey of 228 consumers living in various regions of Spain, then analyzed using the partial least squares technique.
Pradana, Mahir   +2 more
openaire   +2 more sources

Win Big with Small: The Influence of Organic Food Packaging Size on Purchase Intention

open access: yesFoods, 2022
People pay much attention to food and health issues, more so these days. Organic food brings its own “organic” aura as soon as it is produced. Despite the many studies on organic food packaging at present, they mainly focus on packaging design, materials,
Shichang Liang   +5 more
doaj   +1 more source

Green Product Purchase Intention

open access: yesJournal of Secretary and Business Administration, 2018
Green products are environmentally sound products, designed and processed in a way to reduce the effects that may pollute the environment, whether in production, distribution and consumption. This study is conducted to determine the effect of green brand knowledge mediated attitudes toward the green brand and how it affects the intention to buy green ...
Arry Widodo, Aang Muhammad Nur Shidiq
openaire   +2 more sources

Research on the influence of anchor characteristics on consumer purchase intention—a case study of selected anchors on Dong Yuhui’s “With Hui” Live-stream account

open access: yesFrontiers in Communication
Based on previous research and combined with the S-O-R theoretical model, this study examines the characteristics of anchors on Dong Yuhui’s “With Hui” Live-stream account as independent variables.
Ruiqiang Li, Yaoyuan Cui, Xue Mei
doaj   +1 more source

THE INFLUENCE OF PERCEIVED QUALITY, BRAND IMAGE, AND EMOTIONAL VALUE TOWARDS PURCHASE INTENTION OF CONSINA BACKPACK

open access: yesJurnal Riset Manajemen Sains Indonesia, 2017
This study was conducted to determine the descriptive and empirical impact of perceived quality, brand image and emotional value toward purchase intention. The object of this research was respondents of backpack users in East Jakarta.
Basrah Saidani   +2 more
doaj   +1 more source

Exploring Preferences for a Digital Single‐Session Intervention for Adolescent Siblings of Youth With Cancer

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Introduction Adolescent siblings of children with cancer are at elevated risk for psychosocial problems. Unfortunately, various barriers such as limited family time and resources, conflicting schedules, and psychosocial staffing constraints at cancer centers hinder sibling access to support.
Christina M. Amaro   +10 more
wiley   +1 more source

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