Results 51 to 60 of about 110,955 (315)

AI-Driven service quality and sustainable consumer behavior: A social psychology perspective in quick service restaurants

Environment and Social Psychology
AI is transforming the business operations of quick service restaurants (QSRs) through enhanced delivery of services and customer engagement. This research seeks to investigate the determinants of AI-driven service quality, e.g., perceived value as a ...
Sharareh Shahidi Hamedani, Jian Ming Chew, Sean Ee Ong, Yng Shiow Lim, Sarfraz Aslam, Ghazaleh Babanejaddehaki   +5 more
semanticscholar   +1 more source

The Emergence of Service Robots at Selected Quick Service Restaurants: Impact on Customer Experience and Satisfaction

Journal of Interdisciplinary Perspectives
This study investigates the impact of e-service quality, such as reliability, responsiveness, assurance, perceived risk, enjoyment, and speed of service, on customer experience and satisfaction at selected quick-service restaurants that use service ...
Antonino F. Alejandro, M. Villanueva, Don Mar Colasito, Meeka Channel Tuante   +3 more
semanticscholar   +1 more source

INTERCULTURAL ADAPTATION OF SERVICE STANDARDS IN QUICK SERVICE RESTAURANTS OF INTERNATIONAL RESTAURANT CHAINS

CHERKASY UNIVERSITY BULLETIN: ECONOMICS SCIENCES
openaire   +2 more sources

Wine Tourism as a Catalyst for Sustainable Performance: The Mediating Role of Corporate Legitimacy and Green Innovation

Agribusiness, EarlyView.
ABSTRACT This study aims to explore the influence of Wine Tourism (WT) on the Sustainable Performance (SP) of wineries in Spain. It particularly investigates how Corporate Social Legitimacy (CSL) and Green Innovation (GI) may act as intermediary factors in this relationship.
Javier Martínez‐Falcó, Eduardo Sánchez‐García, Bartolomé Marco‐Lajara, Luis A. Millán‐Tudela   +3 more
wiley   +1 more source

Does a Specialized Niche Market Vegetable Processor Enjoy Bargaining Power?

Agribusiness, EarlyView.
ABSTRACT Agribusiness companies may achieve competitive advantage through specialization within niche markets. One such niche is the fresh‐cut fruit and vegetable market, which has been steadily growing in Germany. This study examines whether the specialization of a German fresh‐cut producer grants it with market power within this niche market.
Nikolas Bublik, Franziska Mittag, Laura Hellstern, Sebastian Hess   +3 more
wiley   +1 more source

Impact of Storytelling and Emotional Branding on Consumer Purchase Behavior in Quick Service Restaurants and FMCG

International Journal of Innovative Science and Research Technology
This study, titled "Impact of Storytelling and Emotional Branding on Consumer Purchase Behavior in Quick Service Restaurants and FMCG," explores the significant role of storytelling and emotional branding in influencing consumer decisions within the ...
Meet Dave, Riya Makwana, Kamal Dua, Kuhu Srimali   +3 more
semanticscholar   +1 more source

Implementasi QR Code untuk Efisiensi Waktu Pemesanan Menu Makanan dan Minuman di Restoran maupun Kafe

BIOS, 2020
The quick response (QR) code provides a fast, easy, convenient, accurate and automatic method of transporting data. By freeing applications and popularizing wireless communications and cellular technology, two-dimensional barcode technology has been used
Suharianto, Lukman Bahar Agung Pambudi, Angga Rahagiyanto, Gandu Eko Julianto Suyoso   +3 more
doaj   +1 more source

Assessing the Impact of Promotions on Consumer Purchasing Behavior During Crises

Agribusiness, EarlyView.
ABSTRACT Understanding how households modify their food expenditure decisions during times of crisis is essential because consumer purchasing behavior frequently changes during these times. This study looks at these behavioral shifts during the COVID‐19 pandemic, concentrating on how price sensitivity and response to sales promotions changed over the ...
Wafa Mehaba, José María Gil
wiley   +1 more source

Control and Fairness in Customer Service

Journal of Applied Marketing Theory, 2012
Using the concept of “role theories”, the notions of fairness, freedom versus control, and psychological reactance this article examines how these human factors interact in quick service restaurant (QSR) encounters.
Odile Streed, Albert Kagan
doaj   +1 more source

The Geography of Success: A Spatial Analysis of Export Intensity in the Italian Wine Industry

Agribusiness, EarlyView.
ABSTRACT This paper investigates the paradox of how Italy's fragmented, SME‐dominated wine industry achieves global export success. Moving beyond purely firm‐centric explanations, we test whether export intensity is spatially dependent, clustering geographically in regional ecosystems.
Nicolas Depetris Chauvin, Jonas Di Vita
wiley   +1 more source