Results 161 to 170 of about 11,851 (309)
Discovery of a product's unconscious culture code and testing with fMRI. [PDF]
Çimen S +5 more
europepmc +1 more source
L'APPROCHE RELATIONNELLE EN MARKETING : SON UTILISATION PAR LES ASSOCIÉS DES CABINETS COMPTABLES AVEC LEUR CLIENTÈLE EN AUDIT [PDF]
Cette recherche étudie l'impact de facteurs personnels et situationnels sur l'utilisation d'une approche marketing relationnelle par les associés avec leurs clients en vérification.
Claude Pilote, Abdelhaq Elbekkali
core
ABSTRACT Although ESG controversies are on the rise, research investigating them yields contradictory findings. The paper provides resolutions to the debate through investigating (a) how ESG controversies influence firms' short‐term and long‐term financial performance; (b) how firms navigate ESG controversies' effect; and (c) how ESG controversies ...
Amalesh Sharma +3 more
wiley +1 more source
Reframing Sustainable and Planetary Health Through the Fundamentals of Care: A Conceptual Nursing Perspective. [PDF]
Sul SIR, Nogueira PJS, Costa ACJS.
europepmc +1 more source
ABSTRACT Although firms that integrate a sustainability orientation (SO) may experience a significant improvement in their resource efficiency, many, particularly small‐ and medium‐sized enterprises (SMEs), still struggle with the complexities of incorporating sustainability into their business models.
Michael Adu Kwarteng +3 more
wiley +1 more source
ABSTRACT The transition toward circular fashion is widely promoted as a pathway to sustainable development, yet consumer resistance continues to hinder the adoption of circular business models across resale, rental, repair, and remaking. Existing research identifies numerous consumer barriers, but insights remain fragmented, model‐specific, and largely
Sophie Rasfeld
wiley +1 more source
Inclusive leadership and financial-marketing decision-making in crises: gender diversity and brand resilience. [PDF]
Javeed A +3 more
europepmc +1 more source
Leading the Loop: Anchor‐Led Orchestration in Nascent Circular Ecosystems—A Qualitative Case Study
ABSTRACT The transition towards a circular economy necessitates coordinated, systemic change across value chains. Yet the role of anchor firms in initiating and orchestrating nascent circular ecosystems remains underexplored. Using an inductive, qualitative single‐case design, we analyse a German mid‐sized entrepreneurial firm, drawing on 21 interviews
Johann Felix Mader, Patrick Spieth
wiley +1 more source
A study on patient perceived value in cardiology private health care services: a marketing perspective. [PDF]
Soare CM +4 more
europepmc +1 more source
ANTECEDENTS AND CONSEQUENCES OF COMMITMENT FROM COSTUMERS OF BCA FINANCE IN JAKARTA [PDF]
The background of this study was the situations that customers loyalty in a crucial constructs in marketing area, especially in relationship management.
Willy Arafah
core

