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Customer trust as mediator in the creation of customer relationship intention
As in all service industries, banks need to be able to provide their customers with personalized services in order to ensure that they build and maintain long-term relationships which are mutually beneficial.
Dimyati Mohamad, Subagio N. Ari
doaj +3 more sources
Understanding the intention-behavior gap: The role of intention strength
This manuscript overviews recent research on the intention-behavior gap, focusing on moderators of the intention-behavior relationship. The manuscript draws on the concept of intention strength to make two important points.
Paul Norman, Mark Conner, Conner Mark
exaly +3 more sources
Building long-term relationships with clients is extremely beneficial for organisations. This does not necessarily imply, however, that the clients themselves need or want a long-term relationship with an organisation.
Derik Steyn +2 more
doaj +2 more sources
Business to business (B2B) relationships in South Africa’s concrete product market are characterised as transactional, asymmetrical and adversarial. This study examines the outcomes of relationship quality satisfaction in South Africa’s construction ...
Lehlohonolo Amos Masitenyane +2 more
doaj +1 more source
Spatiotemporal Relationship Reasoning for Pedestrian Intent Prediction [PDF]
Reasoning over visual data is a desirable capability for robotics and vision-based applications. Such reasoning enables forecasting of the next events or actions in videos. In recent years, various models have been developed based on convolution operations for prediction or forecasting, but they lack the ability to reason over spatiotemporal data and ...
Bingbin Liu +6 more
openaire +2 more sources
Mediator-moderator, innovation of mobile CRM, e-service convenience, online perceived behav-ioral control and reuse online shopping intention [PDF]
Stimulating customers’ reuse of online services, such as online shopping, is integral for companies. Consequently, this study assessed the effects of mobile customer relationship management on reuse online intention and the impact of mobile customer ...
Jassim Ahmad Al-Gasawneh +5 more
doaj +1 more source
Basis of intentions as a moderator of the intention–health behavior relationship. [PDF]
Previous research has shown that the degree to which individuals base their intentions on particular underlying cognitions (i.e., motives) significantly moderates the intention-behavior relationship. Studies have individually examined the moderating effect of intentions based on overall attitude, affective attitudes, injunctive norms, and moral norms ...
Conner, MT +3 more
openaire +5 more sources
Social exchange theory postulates long-term customer-company relationships are built on trust and commitment. Cell phone service providers seek to secure the trust and commitment of their customers through service contracts.
Derik Steyn, Pierre Mostert
doaj +1 more source
Purpose Employer branding is a topic that has gained relevance in the organisational world. Currently, organisations need to differentiate themselves, and one of their biggest challenges is the search and retention of talent.
Ana Junça Silva, H. Dias
semanticscholar +1 more source
Purpose: Relational exchanges between buyers and sellers in business-to-business (B2B) contexts are becoming important in today’s competitive markets.
Lehlohonolo A. Masitenyane +1 more
doaj +1 more source

