THE EFFECT OF PROMOTIONAL COMMUNICATION MIX, PERCEIVED VALUES, AND BRAND IMAGE ON REPURCHASE INTENTION [PDF]
The concept of promotion by Penta Helix collaboration communication approach is needed by companies to synergize with stakeholders in facing challenges during the COVID-19 pandemic.
Na’im, Tommy Ajrul, Yuliawati, Elly
core
Cultural and Attitudinal Tenets of Ghanaians on Insurance Service: An Empirical Study
This study compared the cultural and attitudinal tenets of Ghanaians towards insurance service in the Kumasi Metropolis of Ghana. The research utilized the convenience sampling to gather data from 291 respondents. Statistical Package for Social Sciences (
Francis Osei +3 more
doaj +1 more source
THE RELATIONSHIP BETWEEN CONFLICT AND INTENTION TO QUIT
The present study examines the relationship between conflict and employees’ intention to quit from the organizations. Forty eight bottom level employees from private sector were selected for the purpose of the study as the sample. Sample employee was selected using convenient sampling technique.
openaire +3 more sources
Based on relevant literature, this study adopted entrepreneurial learning theory to construct a relationship model between entrepreneurial learning and entrepreneurial intention.
Cong Lin +4 more
doaj +1 more source
The driving factors of continuance intention of e-shopping: Gender differences in behaviour - the case of Saudi Arabia [PDF]
The objective of this study is to propose a revised technology acceptance model that integrates expectation confirmation theory to measure gender differences with regard to continuance online shopping intentions in Saudi Arabia.
Dennis, C, Al-maghrabi, T
core +6 more sources
The relationship between motivations and nurses' intention to share knowledge
This study intended to examine the association between the intrinsic and extrinsic motivation and knowledge sharing intentions among the nursing staff.It was a descriptive-correlational study, and the population included 860 nurses, working in Al-Zahra hospital, from whom a sample of 275 subjects were selected through convenience sampling method.
Hamid Rafieian-Isfahani +2 more
openaire +3 more sources
Customer satisfaction and relationship intention within the South African clothing retail industry [PDF]
Despite criticism of the effective use of relationship marketing in mass consumer markets, retailers are increasingly investing in relationship marketing tactics to retain customers, thereby necessitating a thorough understanding of the successful ...
SW Kühn, PG Mostert
doaj
Customer trust as mediator in the creation of customer relationship intention
As in all service industries, banks need to be able to provide their customers with personalized services in order to ensure that they build and maintain long-term relationships which are mutually beneficial.
Mohamad Dimyati, N. Ari Subagio
doaj +1 more source
Investigating the Relationship between Technology Acceptance Factors and Behavioural Intention to Use of Online Food Delivery Applications in Sarawak [PDF]
The current study investigated the relationships between technology acceptance factors and behavioural intention to use of online food delivery applications in Sarawak.
Janifer, Lunyai +2 more
core +1 more source
Relationship Between Underemployment and Turnover Intention
This study aims to investigate the relationships between all sizes of underemployment and turnover intention. The data obtained using the survey method were analyzed by statistical methods such as Exploratory Factor Analysis, Kruskal Wallis H, Mann Whitney U, Spearman Correlation Analysis.
Ahmet GÜNEY, Harun SIÇRAR
openaire +3 more sources

