Results 21 to 30 of about 87,658 (293)
New tools of relationship marketing for innovative projects of machine-building enterprises: crowdsourcing and crowdfunding [PDF]
Marketing i Menedžment Innovacij, 2015 The aim of the article. The aim of the article is justification of theoretical provisions for determining the nature and use of relationship marketing in innovative projects of machine-building enterprises. The results of the analysis. Today there are a
N.B. Kolotova
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Relationship marketing: theorethical aspects
Business: Theory and Practice, 2006 In recent years relationship marketing has found its place in the practice of modern production and service busi- ness. In Lithuania this concept is yet in the first stages of its development.
Vytautas Juščius +2 more
doaj +1 more source
Applying an Ethical Lens to the Treatment of People With Multiple Sclerosis
Annals of Clinical and Translational Neurology, EarlyView.ABSTRACT The practice of neurology requires an understanding of clinical ethics for decision‐making. In multiple sclerosis (MS) care, there are a wide range of ethical considerations that may arise. These involve shared decision‐making around selection of a disease‐modifying therapy (DMT), risks and benefits of well‐studied medications in comparison to
Methma Udawatta, Farrah J. Mateen
wiley +1 more source
The relationship between marketing intelligence and strategic marketing
South African Journal of Economic and Management Sciences, 2014 Despite the importance attached to MI and other marketing information functions, surprisingly few studies have explicitly examined the relationship between MI and strategic marketing decision-making. This article reports on a study conducted with the aim
Peet Venter, Mari Jansen van Rensburg
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Arthritis Care &Research, Accepted Article.Objective The goal was to assess the diagnostic performance of three novel autoantibodies (NA) for Sjögren's disease (SjD) by comparing NA prevalence in patients with SjD, other autoimmune rheumatic diseases (ARDs), nonspecific chronic sialadenitis (CS), and controls.
Chadwick R. Johr +5 more
wiley +1 more source
Integrating Online Marketing Strategies in B2B Companies [PDF]
Ovidius University Annals: Economic Sciences Series, 2019 In the context of a highly dynamic business environment ,which is constantly changing due to the innovations brought by the rise of advanced technologies,companies are faced with the difficult challenge of permanently adapting their strategies in order ...
Alexandra Zaif, Alina Elena Cerchia
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Exploring the importance of the perceived value of port users: evidence from the public port system in Ecuador [PDF]
Journal of Economics Finance and Administrative SciencePurpose – This article aims to explore the concept of chain value of the public port system in Ecuador from the perspective of importing/exporting companies, analyzing how perceived value in the use of port services affects customer satisfaction and the ...
José Antonio Pedraza-Rodríguez +2 more
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Advanced Engineering Materials, EarlyView.A novel, temperature‐controlled post‐consolidation unit is developed to test its potential to improve the melt impregnation process used to manufacture continuous fiber‐reinforced filaments for additive manufacturing of high‐performance thermoplastics.
Daniel Beermann +2 more
wiley +1 more source
Screen‐Printed Flexible Piezoelectric Force Sensor Array with Electromagnetic Interference Shielding
Advanced Engineering Materials, EarlyView.This article introduces a flexible screen‐printed piezoelectric sensor array designed for low‐frequency healthcare applications such as tactile sensing and cardiovascular monitoring. The device integrates interface electronics enabling the simultaneous acquisition of up to 128 signals, along with flexible EMI shielding that significantly reduces noise ...
Joseph Faudou +6 more
wiley +1 more source
Systemic Relationship Marketing: Co-creating Sports Brand Equity with Fans and Other Stakeholders [PDF]
Revista de Management Comparat International, 2013 Relationship marketing can be a possibility for sports clubs to improve their brand equity and to deliver added value to their fans. Leading and managing the sports club by a relationship marketing philosophy can help involve the fans into co-creating ...
Vlad ROŞCA
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