Service dominant logic - Open Access .click

Results 231 to 240 of about 7,026,396 (251)

Transitioning From a Goods‐Dominant to a Service‐Dominant Logic: Visualising the Value Proposition of Rolls‐Royce [PDF]

Journal of Service Management, 2012
To remain viable, manufacturers have bundled equipment sales with support services. This provision has been commonly referred to as the servitization of manufacturing (Neely, 2008), a stream of research often dealt with through manufacturing literature ...
Roger Maull, Irene Ng, Glenn Parry
exaly +2 more sources

What Does a Service-Dominant Logic Really Mean for Manufacturing Firms?

CIRP Journal of Manufacturing Science and Technology, 2010
Service infusion is a major global business trend in manufacturing industries. This means that firms strategically increase their service orientation in order to increase profit margins.
Christian Kowalkowski
exaly +1 more source

Some of the next articles are maybe not open access.

Related searches:

service-dominant logic
co-creation
value co-creation

marketing
value
information technology

From Goods-Dominant Logic to Service-Dominant Logic? Service, Service Capitalism and Service Socialism

Marketing Theory, 2021
Mark Tadajewski, D G Brian Jones
exaly

Service-Dominant Logic: Continuing the Evolution

Journal of the Academy of Marketing Science, 2008
Stephen Vargo, Robert F Lusch
exaly

Competing Through Service: Insights From Service-Dominant Logic

Journal of Retailing, 2007
Stephen Vargo, Robert F Lusch
exaly

Linking Service-Dominant Logic and Strategic Business Practice

Journal of Service Research, 2012
Liliana L Bove, Ingo Oswald Karpen, Bryan Lukas +2 more
exaly

Aspects of Service-Dominant Logic and Its Implications for Tourism Management: Examples From the Hotel Industry