Results 281 to 290 of about 441,925 (303)

Aspects of service-dominant logic and its implications for tourism management: Examples from the hotel industry

Tourism Management, 2011
Adrian R Bailey
exaly  

Service-dominant logic: reactions, reflections and refinements

Marketing Theory, 2006
Robert F Lusch
exaly  

Why Service-Dominant Logic?

2018
Kaisa Koskela-Huotari, Stephen L. Vargo
openaire   +1 more source

The Evolution and Prospects of Service-Dominant Logic

Journal of Service Research, 2017
Ralf Wilden, Melissa Akaka, Jan Hohberger   +2 more
exaly  

Institutions and axioms: an extension and update of service-dominant logic

Journal of the Academy of Marketing Science, 2015
Robert F Lusch
exaly  

Digital information flows across a B2C/C2C continuum and technological innovations in service ecosystems: A service-dominant logic perspective

Journal of Business Research, 2020
Eric Swan
exaly  

Co-Production, Interdependence and Publicness: Extending public service-dominant logic

Public Management Review, 2016
John Alford
exaly  

A customer‐dominant logic of service

Journal of Service Management, 2010
Kristina Heinonen, Tore Strandvik, Jacob Mickelsson   +2 more
exaly  

The evolving brand logic: a service-dominant logic perspective

Journal of the Academy of Marketing Science, 2009
Michael A Merz
exaly  

REFRAMING SUPPLY CHAIN MANAGEMENT: A SERVICE-DOMINANT LOGIC PERSPECTIVE

Journal of Supply Chain Management, 2011
Robert F Lusch
exaly