Results 271 to 280 of about 441,925 (303)
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Transiting into Service-Dominant Logic through Service Design:the Institutional Logics Perspective

Academy of Management Proceedings, 2017
There is growing academic and managerial interest in service design (SD) with respect to both the creation of new offerings and the development of a firm’s strategic capability for innovation.
Seidali Kurtmollaiev   +4 more
openaire   +1 more source

Service-dominant logic

2020
Stephen L. Vargo   +2 more
openaire   +1 more source

Service-Dominant Logic

2010
Stephen L. Vargo   +3 more
openaire   +1 more source

Historical Perspectives on Service-Dominant Logic

2014
Recently, these seemingly divergent views appear to be converging on a more inclusive and integrative logic of exchange, one that is centered on the same phenomena that had been previously orphaned, if not ignored. We (Vargo and Lusch 2004a) label this emergent logic and potential paradigm “service-dominant” (S-D) logic in contrast to “goods-dominant” (
openaire   +1 more source

Service Dominant-Logic als Forschungsmethode

2023
Joachim C. F. Ehrenthal   +2 more
openaire   +1 more source

Service-dominant logic: continuing the evolution

Journal of the Academy of Marketing Science, 2007
Robert F Lusch
exaly  

Rezension „Service Dominant Logic“

HMD Praxis der Wirtschaftsinformatik, 2017
openaire   +1 more source

Competing through service: Insights from service-dominant logic

Journal of Retailing, 2007
Robert F Lusch, Stephen L Vargo
exaly  

Service-Dominant Logic and Service Management 4.0

2022
Julia A. Fehrer, Stephen L. Vargo
openaire   +1 more source

Linking Service-Dominant Logic and Strategic Business Practice

Journal of Service Research, 2012
Ingo Karpen   +2 more
exaly  

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