Results 171 to 180 of about 587,891 (349)

Between public service and market: Portraying the bifront university in a platformized world

British Educational Research Journal, EarlyView.
Abstract This paper contributes to the international debate on the changes affecting recruitment and orientation processes toward higher education. Based on qualitative research involving 19 Italian public universities, the study analyses the transformations in communication, recruitment and orientation activities within platformization and increasing ...
Marco Pitzalis, Ciro Cangiano, Alessandro Lovari   +2 more
wiley   +1 more source

Social Customer Relationship Management in higher education

, 2016
Customer Relationship Management is a concept that has become a requirement for any successful entity to attract and retain desired constituents. It is a set of processes and tools that help track, analyze, and act upon customer related data. Over the last decade, the toolsets have evolved to include social media as another source of information and ...
openaire   +1 more source

The Evolving Role of Social Customer Relationship Management: Transforming Customer Engagement

Abstract This paper examines the evolving role of Social Customer Relationship Management (Social CRM), aiming to enhance client engagement and fulfillment, through the integration of social media. The study employs a comprehensive review of current literature and examines selective case studies of Social CRM implementations.
Christos Papademetriou, Sofia Anastasiadou, Harry Sophocleous   +2 more
openaire   +1 more source

Perancangan Enterprise Architecture Social Customer Relationship Management Sebagai Pendukung Pemasaran Perguruan Tinggi

Rachmad Sanuri, Aris Badaruddin Thoha, Momon Muzakkar   +2 more
openalex   +2 more sources

Is the well‐known phrase ‘small is beautiful’ true of small transnational education institutions?

British Educational Research Journal, EarlyView.
Abstract The purpose of this research is to consider the potential attractiveness of operating a small international branch campus (IBC). Drawing upon resource‐based and legitimacy theories, we examine the strengths, weaknesses, opportunities and threats associated with the business model that is based on having a small institution size.
Stephen Wilkins, Joe Hazzam
wiley   +1 more source

The interactive impact of social interaction and product involvement on customer stickiness in the context of live streaming e-commerce. [PDF]

Front Psychol
Tian L, Hai Y, Wang S, Ma GB, Pillalamarri S.   +4 more
europepmc   +1 more source

Impact of Social Media Usage on Supplier-Customer Relationship Management: Case on Manufacturing and Service SMEs

Yong Dirgiatmo
openalex   +2 more sources

From sentiment analysis to choreography of emotions : social media analysis for improved customer relationship management (CRM) in the Omani telecom sector

, 2019
Jihad Ahmed. Al-Ansari
openalex   +1 more source

Strategies of Sufficiency Under Institutional Complexity: A Study in the German Food Industry

Business Strategy and the Environment, EarlyView.
ABSTRACT Organizations face increasing institutional complexity as they navigate competing demands from their institutional environment regarding financial performance and environmental responsibility. In our study, we examine how 39 award‐winning organizations in the German food industry frame sufficiency, a sustainability strategy focusing on ...
Lena Leifeld, Simon Oertel
wiley   +1 more source

Learning to serve: social learning and organizational customer orientation-employee job performance link in Nigerian service firms. [PDF]

Front Psychol
Teng D, Song W, Wang W.
europepmc   +1 more source