Measures of store loyalty in French food retailing [PDF]
Store loyalty is an important issue for retailers since it defines one way in which consumers are attached to stores. However, store loyalty is not unidimensional and there are different ways of measuring it.
Valérie Orozco, Fabian Bergès
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Neurophysiological study of consumer emotional reactions in a simulated multisensory retail environment. [PDF]
Front Hum NeurosciEremenko J +8 more
europepmc +1 more source
From mobile phone screen to taste buds: A study on the impact of Douyin live streaming E-service scenarios on Durian consumer trust and purchase intention. [PDF]
PLoS OneXu X +4 more
europepmc +1 more source
The Effects of store atmospherics on consumer behavior as a marketing tool
, 1999 The main purpose of this thesis was to develop an understanding on the relatively new concept of "Store Atmospherics as a Marketing Tool" and relevantly "Effects of Store Atmospherics on Consumer Behavior".
Tuzcu, Gonca
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Strategies associated with improved healthiness of consumer purchasing in supermarket interventions: a systematic overview of reviews and evaluation of primary articles. [PDF]
Front Public HealthBrooker PG +3 more
europepmc +1 more source
How do popularity cues drive impulse purchase in live streaming commerce? The moderating role of perceived power. [PDF]
Front Psychol, 2022 Lou L, Jiao Y, Jo MS, Koh J.
europepmc +1 more source
The Short-Term Effect of Store-Level Promotions on Store Choice and the Moderating Role of Individual Variables [PDF]
The short-term effect of store-level promotions (weekly flyers, radio and outdoor advertising) on grocery store choice is investigated. We estimate household-level multinomial logit models of store choice on panel data, using promotional variables ...
Pierre Volle
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Beyond promotion-based store switching: Antecedents and patterns of systematic multiple-store shopping (revised version). [PDF]
In this paper, we demonstrate both theoretically and empirically that single-purpose multiple store shopping is not only driven by opportunistic, promotion-based motivations, but may also result from a longer term planning process based on stable store ...
Nisol, Patricia +2 more
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Unusual Electromagnetic Signatures of European North Atlantic Winter Thunderstorms. [PDF]
Sci Rep, 2017 Santolík O, Kolmašová I.
europepmc +1 more source
Do Promotions Make Consumers More Wasteful? The Effect of Price Promotion on Consumer Food Waste Behavior. [PDF]
Behav Sci (Basel)Wang Y, Xu W, Sarigöllü E.
europepmc +1 more source