Results 111 to 120 of about 537 (183)
Evolutionary store atmospherics
Da es immer schwieriger wird sich von den angebotenen Produkten der MitbewerberInnen zu differenzieren, spielt die Ladengestaltung eine umso wichtigere Rolle.
Kahr, Kerstin
core
Impact of the critical factors of customer experience on well-being: Joy and customer satisfaction as mediators. [PDF]
Xie C, Jin J, Guo X.
europepmc +1 more source
Store Atmosphere Effects on Customer Perceptions of the Retail Salesperson
Previous studies have neglected the impact of a good salesperson when creating a pleasurable store experience for a customer, focusing their attention to store atmospherics.
Michael Beverland +6 more
core
Neurophysiological study of consumer emotional reactions in a simulated multisensory retail environment. [PDF]
Eremenko J +8 more
europepmc +1 more source
Sensehacking the guest's multisensory hotel experience. [PDF]
Spence C.
europepmc +1 more source
Comprehensive apprehension of retail establishment’s atmosphere’s effects on its cus-tomers’ overall perceptions of the store and thus purchasing behavior is an essential goal for any retailer, yet the previous marketing literature has converged on ...
Skottman, Timo
core
Reshaping the experience of topical skincare products: A multisensory approach for promoting loyalty and adherence. [PDF]
Rodríguez B +2 more
europepmc +1 more source
Strategies associated with improved healthiness of consumer purchasing in supermarket interventions: a systematic overview of reviews and evaluation of primary articles. [PDF]
Brooker PG +3 more
europepmc +1 more source

