Results 71 to 80 of about 7,158 (262)

Brand Portfolio Reengineering. The Gruppo Coin Case

Symphonya, 2001
Brand portfolio reengineering is the typical process a company uses to set the organization in a complete, harmonious, and consistent manner; the target is to maximize the value of its brand equity.
Flavio Gnecchi, Paolo Ricotti
doaj   +1 more source

Bridging the Gap in Neuroblastoma Care: Consensus‐Based Statements With Recommendations for Improved Patient and Caregiver Experiences

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Neuroblastoma's complex, heterogeneous biology poses significant diagnostic and therapeutic challenges, often requiring caregivers to absorb complex information and participate in time‐sensitive decisions. However, caregivers often feel unprepared to evaluate options.
Vickie Buenger, Joseph Bauer, Jennifer Diamond, Maggie Fader, Shae Hansen, Jacqueline M. Kraveka, Johanna Schoen, Amber Shearer, Dena Sherwood   +8 more
wiley   +1 more source

The Impact of Store Image, Frequency of Discount, and Discount Magnitude on Consumers’ Value Perceptions and Search Intention

Marketing Management Journal, 2004
A study was conducted to determine if perception of an advertised discount is affected by the magnitude of the discount, frequency of store discounting and store image.
BOB WU, SUSAN PETROSHIUS, STEPHEN NEWELL
doaj   +1 more source

From Traditional Luxury to the Youthful Trend: Analysis of Gucci’s Brand Reinvention and Marketing Strategies in the Chinese Market [PDF]

SHS Web of Conferences
Against the backdrop of the continuous growth of the global luxury market, China has become a crucial consumption battleground. With the rise of the young consumer group, the main force of luxury consumption in China is accelerating its shift towards the
Wang Ruofan
doaj   +1 more source

Impact of Metastatic Patterns on Survival and Response to Therapy in Neuroblastoma

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background While the presence of metastases in neuroblastoma (NB) is a well‐established prognostic factor, the clinical significance of dissemination patterns and tumour burden and their impact on response and survival remains poorly understood.
Mariona Morell‐Daniel, Santiago Pérez‐Hoyos, Aroa Soriano, Ana Coma, Amalia Varo, Raquel Hladun, Gabriela Guillén, Soraya Mico, Marta Garrido, Lourdes Rubio, Alba Rubio‐San‐Simón, Ana Minguez, Ricardo López‐Almaraz, Laura Illade, Miguel F. Segura, Lucas Moreno   +15 more
wiley   +1 more source

Effect of Product Cues on the Purchase of Private Labels of Food Products from Organised Retailers in Chandigarh [PDF]

International Journal of Management, Accounting and Economics, 2015
Organised retail industry is at a nascent stage in India. Industry of private label branded products, though evolving, is rapidly growing.  Majority of the organised retail firms are still offering products under national and local brands.  However, many
Rajneesh Mehra
doaj  

ADEQUAÇÃO DA ROTULAGEM DE ALERGÊNICOS EM ALIMENTOS PARA ATLETAS

Demetra, 2019
Objective: To analyze the declaration of allergens in foods for athletes marketed in the city of Fortaleza, Ceará. Methods: A checklist based on RDC no. 26/2015 was used toassess195 labels of athletes foods displayed in a specialized store of nutritional
Bruna Pereira do Nascimento, Lia Silveira Adriano, Antônio Augusto Ferreira Carioca, Thalyta Jamile dos Santos Machado   +3 more
doaj   +1 more source

The Future of Pediatric Hematology‐Oncology Fellowship Training: Reflections on the American Board of Pediatrics Training Model

Pediatric Blood &Cancer, EarlyView.
Scott C. Borinstein, Scott Moerdler, Alexander A. Boucher, Stacy L. Cooper, Rachel A Egler, Erika Friehling, Richard Ho, Catherine McGuinn, Kathryn S. Sutton, Stacey G. Zahler, Leslie Kersun, Jennifer Kesselheim   +11 more
wiley   +1 more source

Inpatient Exposure, Confidence, and Knowledge in Pediatric Hematology/Oncology: Evaluating General Pediatric Residents During 2025 ACGME Curriculum Change

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background General pediatricians often evaluate hematologic and oncologic presentations before subspecialty consultation, yet the 2025 Accreditation Council for Graduate Medical Education (ACGME) pediatric requirements reduce inpatient pediatric hematology/oncology (PHO) time, raising questions about resident readiness.
Colburn Yu, Rohini Jain
wiley   +1 more source

Competition Between Store Brands and National Brands: Examining Whether and When Live Streaming Channels Should Be Introduced

IEEE Access
With the vigorous promotion of store brands (SBs) by platform retailers, they have rapidly risen in the market, which not only meets the diversified needs of the market but also intensifies competition with national brands (NBs).
Jiqiong Liu, Jing Liu, Shuai Feng, Wanling Zhou, Xueqiao Yuan   +4 more
doaj   +1 more source