Results 11 to 20 of about 11,755,408 (294)
Pengaruh Store Atmosphere dan Store Image terhadap Keputusan Pembelian Konsumen pada Toko Buku Gramedia Pondok Indah [PDF]
Binus Business Review, 2011 This research is to identify the influence of store atmosphere (X1) and store image (X2) towards consumers purchase decision (Y) in Gramedia bookstore Pondok Indah. The method used in this research is descriptive method, with multiple regression analysis
Vitta Maretha, Engkos Achmad Kuncoro
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Personal values underlying women's perceptions of fashion store images [PDF]
, 1998 School of ...
Thompson, Keith E.
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Binus Business Review, 2017 This research is initiated by the phenomenon of competitive rivalry between the two giant convenience stores (Alfamart and Indomaret) in Indonesia. Alfamart must strive to improve the patronage intention of its customers so that they do not switch to its
Brian Garda Muchardie +2 more
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Determinasi Minat Beli pada Industri Kecil Menengah di kota Malang
Jurnal Administrasi Bisnis, 2020 This study aims to determine the extent to which the variable store image, trust and brand recognition influences the purchase intention of consumers at SME’s in Malang city.
Mochammad Lukman Zaini Kurniawan
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Store Image: Toward a Conceptual Model Part 1
SA Journal of Industrial Psychology, 2008 The lack of a universal definition and conceptual model of store image guided the aims for this research, namely to 1) delineate the underlying structure of the store image construct; 2) formulate a definition of store image; and 3) develop a model of ...
Ronel du Preez +2 more
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Predicting customer lifetime value for hypermarket private label products
Journal of Business Economics and Management, 2017 This study develops a model to predict customer lifetime value for hypermarket private label products. It examines the relationships among store awareness, store image variables (i.e., service quality, price/value, convenience, and product quality ...
Hsin-Hui Lin +5 more
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The effect of store image and service quality on private label brand image and purchase intention [PDF]
کاوشهای مدیریت بازرگانی, 2022 Introduction: Private label brands are also known as store brands or retail brands. At present, these brands include almost all product categories. They have many benefits for both retailers and consumers.
Nima Soltani-Nejad +3 more
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Shoppers' satisfaction levels are not the only key to store loyalty [PDF]
, 2005 In this research study, grocery shoppers were interviewed to identify the factors that influence satisfaction with their primary store and the factors that encourage them to continue patronising this store despite being presented with an inducement to ...
Miranda, Mario J +5 more
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Creating a virtual store image
Communications of the ACM, 2003 A study was conducted to describe some of the factors that needed to be considered for a virtual store. It was revealed that the growth of e-commerce and online businesses has made it essential to understand the critical attributes of image for a virtual store. Store image was described as the way in which the store was defined by customers and several
Pairin Katerattanakul, Keng Siau
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ANTECEDENTES DA INTENÇÃO DE COMPRA DE MARCAS PRÓPRIAS: UM ESTUDO NO MERCADO EMERGENTE [PDF]
RAE: Revista de Administração de Empresas, 2016 The present study investigates predictors of store brand purchase intention and the interrelations between them. It deepens the research about purchase intention formation using a modelling of constructs that have not been simultaneously examined in ...
Lúcia Aparecida da Silva Borges +2 more
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