Results 21 to 30 of about 87,040 (260)
Media Ekonomi dan Manajemen, 2020 The phenomenon of measuring behavioral loyalty on specific stores or merchants obviously popular, particularly despite the existence of structural and fundamental criticism on specific issue.
Akram Harmoni Wiardi +2 more
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Store Image: Scale implementation Part 3
SA Journal of Industrial Psychology, 2008 This paper is the final in the three-part series regarding store image. The purposes of this article are to (1) implement the developed scale to assess whether it illustrates acceptable psychometric properties of reliability and validity, (2) assess the
Ronel du Preez +2 more
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Buletin Riset Psikologi dan Kesehatan Mental, 2021 Penelitian ini bertujuan untuk mengetahui pengaruh store atmosphere dan brand image terhadap impulsive buying pada konsumen retail fashion brand X di Surabaya.
Annisa Savira Alifia, Cholichul Hadi
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The Impact of Store Image on Patronage Intention and Customer Loyalty (The Case of Hyper Star Store) [PDF]
مدیریت بازرگانی, 2013 Regarding the importance of the customer in today'scompetitive world, and considering the previous researches whichindicated the cost of attracting new customers is far more than the costof maintaining customer loyalty, studying the methods of ...
Masumeh Hoseinzadeh Shahri +1 more
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Binus Business Review, 2011 This research is to identify the influence of store atmosphere (X1) and store image (X2) towards consumers purchase decision (Y) in Gramedia bookstore Pondok Indah. The method used in this research is descriptive method, with multiple regression analysis
Vitta Maretha, Engkos Achmad Kuncoro
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Overall Store Price Image (OSPI), Antecedents, and Its Effect on Repurchase Intention
Jurnal Manajemen, 2020 This study aims to examine the influence of store price image which is consisting of price fairness images, price pleasure images, price rewards images, price value images on overall store price images (OSPI), and repurchase intentions.
Liana V. Sihotang, Jeanne Ellyawati
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STORE LOYALTY ON ONLINE STORE CUSTOMERS IN INDONESIA
Manajemen dan Bisnis, 2015 Nowadays, online retailing in Indonesia had flourished and estimated to be one of the most prominent foundation to boost Indonesia’s economic growth. Aiming to anticipate the trend, this research is written in order to gain a deeper understanding about ...
Rossyta Dewi, Dudi Anandya
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Retailing technology: do consumers care? [PDF]
Spanish Journal of Marketing-ESIC, 2020 Purpose – Disruptive retailing technologies improve productivity and cost optimization, but there is a lack of academic literature about their effects on shoppers’ perceptions and behaviors.
Alfonso Valdez Cervantes, Ana Franco
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The Role of Electronic Word of Mouth In Improving Brand Image of Online Shop
Jurnal Manajemen, 2019 Brand image is a strategy that is widely utilized by companies to win the competition. To identify the factors that influence the brand image of online store, empirical study was conducted to analyze the direct influence of electronic customer ...
Sri Vandayuli Riorini, Christina Catur Widayati
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A Survey of the Impact of Store Image Dimensions on Retailer Equity of Chain Stores Customers (Refah, Shahrvand and Hyper Star) in Tehran [PDF]
مدیریت بازرگانی, 2012 Building retailer equity increases revenue and profitability by insulating retailers from competitors. Store image is the basis of retailer equity, but extant literature offers little in sight in to the empirical research which takes store image ...
Abdolhamid Ebrahimi +2 more
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