Results 41 to 50 of about 3,369,406 (285)

(Re)contextualising audience receptions of reality TV [PDF]

, 2009
This paper seeks to recontextualise key findings from recent studies of reality TV audiences in light of insights drawn from across the wider field.
Michelle, Carolyn
core  

Extension Economists: Valued in Mission, Penalized in Practice

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT As the public engagement arm of the land‐grant mission, we argue that Extension faculty in US agricultural economics departments face an identity crossroads as they struggle for institutional support. Specifically, we argue that Extension economists function as boundary‐spanning professionals within academic structures that often devalue ...
Trey Malone, Craig W. Carpenter, Courtney Bir, Andrew J. Van Leuven, Rebecca Wasserman‐Olin, Wendong Zhang   +5 more
wiley   +1 more source

The influence of discipline, medium and target audience in multimodal recontextualization practices: The case of popular science online videos

Ibérica, 2023
  This study contributes to our knowledge about the rapidly evolving repertoire of genres that support Open Science communication practices online.
Julia Valeiras-Jurado, Noelia Ruiz-Madrid   +1 more
doaj   +1 more source

Framing audience prefigurations of The Hobbit: An Unexpected Journey: The roles of fandom, politics and idealised intertexts [PDF]

, 2014
Audiences for blockbuster event-film sequels and adaptations often formulate highly developed expectations, motivations, understandings and opinions well before the films are released.
Hight, Craig, Michelle, Carolyn, Davis, Charles H., Hardy, Ann   +3 more
core   +1 more source

Project Logic Model—Adolescent Target Audience.

, 2017
Project Logic Model—Adolescent Target Audience.
Sandra C. Jones (3686179), Kate Francis (3686182), Kelly Andrews (452220)   +2 more
core   +1 more source

Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language

Agribusiness, EarlyView.
ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak, Claudia Bazzani, Andreas C. Drichoutis   +2 more
wiley   +1 more source

MEDIA PLANNING AS A NECESSARY CONDITION FOR INCREASING THE EFFICIENCY OF BUSINESS STRUCTURES’ DIGITAL MARKETING ACTIVITIES

Фінансово-кредитна діяльність: проблеми теорії та практики
The main purpose, presented in this article is to investigate and identify the problematic aspects, key features and factors of effective media planning, a conceptual scheme for creating a digital media plan as an important component of digital ...
Oksana Zghurska, Olena Vynogradova, Oleksandr Yerankin, Olena Korchynska, Nataliia Ovsiienko, Assan Aisulu   +5 more
doaj   +1 more source

Project Logic Model—Adult Target Audience.

, 2017
Project Logic Model—Adult Target Audience.
Sandra C. Jones (3686179), Kate Francis (3686182), Kelly Andrews (452220)   +2 more
core   +1 more source

Farmers’ Protests in Germany: Media Coverage and Types of Bias

Agribusiness, EarlyView.
ABSTRACT The German farmers’ protests of 2024 sparked widespread media coverage and public debate. Yet, media coverage was not always positive, reflecting the media's attention‐seeking and selective focus. Occurrences of farmers blocking media outlets reflected distrust in how their concerns were portrayed.
Felix Schlichte, Doris Läpple
wiley   +1 more source

What actions and why can be considered as a sociocultural project

Управление культурой
In conditions when a project, including a social or cultural one, is called a multitude of heterogeneous actions, it is relevant to derive a definition of a sociocultural project.
Tatyana Yu. Bystrova
doaj   +1 more source