Results 41 to 50 of about 1,822,691 (249)
Protection Motivation Theory and Farmers' Participation in Futures Markets: Evidence From Germany
Agribusiness, EarlyView.ABSTRACT This study examines why German farmers show limited adoption of commodity futures contracts despite substantial price volatility, applying Protection Motivation Theory (PMT) to understand the cognitive processes driving participation decisions in futures markets. Survey data from 303 German farmers collected in 2024 were analyzed using Partial
Hendrik Wever +2 more
wiley +1 more source
Estratégias de marketing para agroindústrias familiares [PDF]
, 2014 Tese (doutorado) - Universidade Federal de Santa Catarina, Centro Tecnológico, Programa de Pós-Graduação em Engenharia de Produção, Florianópolis, 2014.O crescimento sustentável e as estratégias de marketing, dentre elas aquelas voltadas para estabelecer
Guelbert, Tanatiana Ferreira
core
Agribusiness, EarlyView.ABSTRACT Since the final decade of the 20th century, Latin American countries have increasingly regarded the signing of regional trade agreements (RTAs) as a promising strategy for expanding their exports. Within this context, the main objective of this study is to assess the impact of RTAs on agri‐food exports in Latin America over the period 1990 ...
María‐Isabel Ayuda +2 more
wiley +1 more source
EU territorial governance: learning from institutional progress [PDF]
, 2009 The main focus of the 2009 Aesop Congress is on how the lessons from the past can be used to deal with the many challenges and opportunities facing planning and planners in the future.
JANIN RIVOLIN YOCCOZ, Umberto +3 more
core +1 more source
, 2014 Ao contrário do que acontece com os produtos, não se «fabricam» territórios a partir de uma base zero, tal como não se escolhem os seus habitantes ou as suas características geográficas. Não existem ter- ritórios iguais.
Correia, Ricardo
core +1 more source
Vers un marketing territorial relationnel
The aim of this paper is to highlight the importance of taking into account the relational paradigm in territorial marketing.The frenzy of globalization and the exacerbation of competition between territories justify the use of marketing to promote and ...
KHANFAR, Fatima Ezzahra
core +4 more sources
Do More Open Economies Export Less Diversely in Brazilian Agribusiness?
Agribusiness, EarlyView.ABSTRACT This paper asks whether municipalities with a larger export‐to‐revenue ratio display a more concentrated bundle of exported goods in Brazilian agribusiness. Recent advances in export imputation for Brazilian municipalities allow for an analysis of the concentration profile of each municipality and its association with export openness.
Alan Leal, Michelle Marcia Viana Martins
wiley +1 more source
Technology-driven online marketing performance measurement: lessons from affiliate marketing [PDF]
, 2014 Although the measurement of offline and online marketing is extensively researched, the literature on online performance measurement still has a number of limitations such as slow theory advancement and predominance of technology- and practitioner-driven
Bowie, David +2 more
core +1 more source
Value of Information of Improved Traceability in Fresh Produce Markets
Agribusiness, EarlyView.ABSTRACT Traceability plays an important role in promoting a safe food supply by fostering transparent information exchange along the food supply chain. New technological innovations have the potential to improve traceability outcomes, as greater transparency along the food supply chain can aid in pinpointing precise origins of the contamination ...
Kelsey Vourazeris +2 more
wiley +1 more source