Results 11 to 20 of about 87,906 (309)

Anti-Utilitarian Market Approach: An Essay on Collaborative Consumption

open access: yesReMark - Revista Brasileira de Marketing, 2022
Propósito: A crença em um consumidor individualista que apresenta uma atitude marcadamente competitiva, aquisitiva e egoísta em um mercado inflexível é um dos principais credos ontológicos do marketing. No entanto, fenômenos empíricos atuais, como o consumo colaborativo, podem encorajar o surgimento de novos esforços teóricos em direção a uma maior ...
Felipe Gerhard   +2 more
openaire   +1 more source

HEDONİK VE FAYDACI TÜKETİM İLE KOMPULSİF SATIN ALMA İLİŞKİSİNDE KREDİ KARTI KULLANIMI VE PİŞMANLIK: ONLİNE PAZARYERLERİ ÜZERİNE BİR ARAŞTIRMA

open access: yesMehmet Akif Ersoy Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 2021
Bu araştırma ile Faydacı ve Hedonik Tüketim’in Kontrolsüz Kredi Kartı Kullanımı ile yol açtığı Kompulsif Satın Alma ve sonrasında yaşanan Pişmanlık Düzeylerinin belirlenmesi amaçlanmaktadır.
Talha Bayır
doaj   +1 more source

Understanding the behavioral intentions to consume ethnic food in the country of origin after experiencing local ethnic cuisines

open access: yesTourism and Hospitality Management, 2023
Purpose – The purpose of the study is to investigate the role of cosmopolitan and ethnocentric behaviour of ethnic food consumer on the intention to consume ethnic food in country of origin (ICEC).
Sadia Azi   +2 more
doaj   +1 more source

The impact of work-family conflict on product preferences: The role of self-control

open access: yesHeliyon, 2023
Despite the high incidence of work-family conflict, there has been a lack of research that investigates its impact on employee behavior, particularly concerning their consumption behavior, which has received inadequate attention.
Jun Xiao   +4 more
doaj   +1 more source

A STUDY ON THE EFFECT OF VOLUNTARY SIMPLICITY VALUE ON UTILITARIAN CONSUMPTION AND GREEN CONSUMPTION VALUE

open access: yesSOCIAL SCIENCE DEVELOPMENT JOURNAL, 2022
Today, consumption has ceased to be a phenomenon and constitutes a complex structure that has become a value, a culture and a passion. This structure has been the subject of many disciplines individually and socially, has been examined and still continues to be examined.
Mahmut TEKİN   +2 more
openaire   +1 more source

Exploring food waste prevention through advent food consumption: The role of perceived concern, consumer value, and impulse buying

open access: yesFrontiers in Sustainable Food Systems, 2022
Every year, about one-third of food intended for human consumption is wasted along the distribution chain, in which advent food contributes a significant portion.
Chuanhui Liao   +3 more
doaj   +1 more source

Disentangling utilitarian and hedonic consumption behavior in online shopping: An expectation disconfirmation perspective

open access: yesInformation & Management, 2020
Increasingly, researchers have come to acknowledge that consumption activities entail both utilitarian and hedonic components. Whereas utilitarian consumption accentuates the achievement of predetermined outcomes typical of cognitive consumer behavior, its hedonic counterpart relates to affective consumer behavior in dealing with the emotive and ...
Fei Liu   +4 more
openaire   +4 more sources

Hedonic and Utilitarian Santri in Halal Product Consumption Behavior

open access: yesDevotion : Journal of Research and Community Service, 2023
The global trend towards halal products is considered one of the driving forces for the growing popularity of Halal products among the public. One of the aspects that consumers pay attention to in consuming halal products is whether the product has hedonic or utilitarian values.
openaire   +1 more source

Priority for the Worse Off and the Social Cost of Carbon [PDF]

open access: yes, 2016
The social cost of carbon (SCC) is a monetary measure of the harms from carbon emission. Specifically, it is the reduction in current consumption that produces a loss in social welfare equivalent to that caused by the emission of a ton of CO2.
A Millner   +63 more
core   +4 more sources

Physical Self Matters: How the Dual Nature of Body Image Influences Smart Watch Purchase Intention

open access: yesFrontiers in Psychology, 2022
To determine the role of physical self in body-involving consumption, we explore how body image influences purchasing intention toward hybrid products with body-involving features.
Teng Wang, Yongqiang Sun, Shengwu Liao
doaj   +1 more source

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