Results 231 to 240 of about 133,997 (267)
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2023
Supplemental material, sj-docx-1-anz-10.1177_14413582231166066 for Chinese Wine Consumers’ Product Evaluation: Effects of Product Involvement, Ethnocentrism, Product Experience and Antecedents by Johan Bruwer, Justin Cohen, Carl Driesener, Armando Corsi, Richard Lee, Ava Huang and Larry Lockshin in Australasian Marketing ...
Bruwer, Johan +6 more
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Supplemental material, sj-docx-1-anz-10.1177_14413582231166066 for Chinese Wine Consumers’ Product Evaluation: Effects of Product Involvement, Ethnocentrism, Product Experience and Antecedents by Johan Bruwer, Justin Cohen, Carl Driesener, Armando Corsi, Richard Lee, Ava Huang and Larry Lockshin in Australasian Marketing ...
Bruwer, Johan +6 more
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Wine product involvement and consumers' BYOB behaviour in the South Australian on‐premise market
Asia Pacific Journal of Marketing and Logistics, 2012PurposeThe purpose of this exploratory study is to identify how consumers' involvement with wine as a product impacts upon their on‐premise behaviour, with special focus on the BYOB (bring‐your‐own‐bottle) behaviour aspect.Design/methodology/approachData are collected through the use of a self‐administered highly structured questionnaire in both ...
Johan Bruwer, Jieshan Huang
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International Journal of Wine Marketing, 1996
While the concept of involvement has long intrigued marketing researchers, its application to the case of wine purchase behaviour has been limited. In particular, little is known of the wine consumer characteristics likely to influence their degree of product involvement.
P.G. Quester, J. Smart
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While the concept of involvement has long intrigued marketing researchers, its application to the case of wine purchase behaviour has been limited. In particular, little is known of the wine consumer characteristics likely to influence their degree of product involvement.
P.G. Quester, J. Smart
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Journal of Wine Research, 2013
This study adds to the knowledge base on the level of product involvement, brand loyalty, and preference for country-of-origin wine brands of Japanese wine consumers. A highly structured, self-administered questionnaire was used to collect data from Japanese wine consumers from six of the eight major regional divisions across Japan.
Bruwer, Johan de Wet +1 more
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This study adds to the knowledge base on the level of product involvement, brand loyalty, and preference for country-of-origin wine brands of Japanese wine consumers. A highly structured, self-administered questionnaire was used to collect data from Japanese wine consumers from six of the eight major regional divisions across Japan.
Bruwer, Johan de Wet +1 more
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Products Formed in Model Wine Solutions Involving Anthocyanins, Procyanidin B2, and Acetaldehyde
Journal of Agricultural and Food Chemistry, 1996Interaction between anthocyanins (3-glucosides of cyanidin, peonidin and malvidin), procyanidin B2 (B2), and acetaldehyde and the formation of new colored compounds was studied in model wine solutions. The anthocyanin−procyanidin B2 condensation reaction showed first-order kinetics with or without the presence of acetaldehyde, and the reaction rates ...
Constantin Dallas +2 more
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The supply side: the actors involved in food and wine production.
2010AbstractThis chapter first outlines some of the benefits that can be gained by food and wine producers in welcoming visitors on a guided tour, as well as the key factors that should be considered before a business takes steps to extend the core product (which remains centred in agro-food production) and open up to tourism.
E. Croce, G. Perri
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Trends in Food Science & Technology, 2009
Sparkling wines produced by the traditional method owe their peculiar characteristics to a double process of fermentation and to the ageing with yeast that takes place in the same bottle that reaches the consumer. Special winemaking practices result in wines with distinct and unique characteristics, in which their study from a scientific, technological
María Ángeles Pozo-Bayón +3 more
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Sparkling wines produced by the traditional method owe their peculiar characteristics to a double process of fermentation and to the ageing with yeast that takes place in the same bottle that reaches the consumer. Special winemaking practices result in wines with distinct and unique characteristics, in which their study from a scientific, technological
María Ángeles Pozo-Bayón +3 more
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International Journal of Food Microbiology, 2016
Unfiltered vinegar samples collected from three oxidation cycles of the submerged industrial production of each, red wine and organic apple cider vinegars, were sampled in a Slovene vinegar producing company. The samples were systematically collected from the beginning to the end of an oxidation cycle and used for culture-independent microbial analyses
Janja, Trček +2 more
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Unfiltered vinegar samples collected from three oxidation cycles of the submerged industrial production of each, red wine and organic apple cider vinegars, were sampled in a Slovene vinegar producing company. The samples were systematically collected from the beginning to the end of an oxidation cycle and used for culture-independent microbial analyses
Janja, Trček +2 more
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Buying a product for an anticipated consumption situation
International Journal of Wine Business Research, 2014Purpose – The purpose of this study is to measure the product involvement of wine buyers and to examine relationships with anticipated consumption situations, places and occasions combined with the buyer’s importance of various extrinsic product attributes.
Johan Bruwer, Martin Hirche
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Sustainable Development, 2017
AbstractPrior research has not fully shown how type and level of product involvement can have different effects on behavioral intentions regarding different green products. The purpose of this study is to examine how consumer involvement affects purchase intentions, willingness to pay more and willingness to sacrifice for three green products – green ...
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AbstractPrior research has not fully shown how type and level of product involvement can have different effects on behavioral intentions regarding different green products. The purpose of this study is to examine how consumer involvement affects purchase intentions, willingness to pay more and willingness to sacrifice for three green products – green ...
openaire +1 more source