ADVERTISING CAMPAIGN OF HIGHER EDUCATION INSTITUTION DEVELOPMENT BASICS [PDF]
Êvropejsʹkij Vektor Ekonomìčnogo Rozvitku, 2022 Today in Ukraine there are such processes as the reduction of the number of entrants to higher education institutions due to demographic reasons, due to going to study in other countries or due to reducing the number of budget places and increasing the
Natela R. Kordzaia
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Insights into Regional Development, 2021 The research study thematically focuses on the behaviour of citizens of the Slovak Republic in the campaign for active search and monitoring of political advertising. The authors tried to find out the degree of effectiveness of the use of marketing tools
Marcel Lincényi, Jaroslav Čársky
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Can neural activation in dorsolateral prefrontal cortex predict responsiveness to information? An application to egg production systems and campaign advertising. [PDF]
PLoS ONE, 2015 Consumers prefer to pay low prices and increase animal welfare; however consumers are typically forced to make tradeoffs between price and animal welfare.
Brandon R McFadden +6 more
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Ketika Parpol Mengiklankan Kandidatnya di Televisi [PDF]
MediaTor, 2007 The use of mass media (especially television) for political campaign has started since four decades ago. US Presidential Election (1950) became an example of how advertising and news became sites of political campaign.
Haryati Haryati
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Good Arts, Good Mental Health®: the effectiveness of an Australian health promotion media campaign in promoting community mental wellbeing via the arts [PDF]
Frontiers in Public HealthIntroductionThis study describes and evaluates Good Arts, Good Mental Health® (GAGMH), a groundbreaking, population-level, arts-mental health promotion media campaign.
Christina R. Davies +12 more
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Effects of a large-scale social media advertising campaign on holiday travel and COVID-19 infections: a cluster randomized controlled trial [PDF]
Nature Medicine, 2021 Emily Breza +2 more
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ТЕОРЕТИЧЕСКИЕ АСПЕКТЫ РАЗРАБОТКИ РЕКЛАМНОЙ КАМПАНИИ СОВРЕМЕННОГО ПРЕДПРИЯТИЯ
Sovremennye Issledovaniâ Socialʹnyh Problem, 2015 Реализация главных задач, стоящих перед современными предприятиями, должна сопровождаться применением наиболее передовых форм и методов управления рекламной деятельностью, увеличивающих эффективность сбытовой деятельности компаний, а также ...
Evgeniya Vladimirovna Vidishcheva
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Advertising campaign performance evaluation indicators: essential analysis [PDF]
Економічний вісник Державного вищого навчального закладу Український державний хіміко-технологічний університет, 2022 The current state of the research of the theoretical basis for evaluating the effectiveness of the advertising campaign, presented in the special and scientific literature, is analyzed, the results of which indicate that attention is paid to these issues
Larysa Harmider +2 more
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Media and Communication, 2023 Answering the strong need for insight into how minors can effectively be informed about advertising (e.g., influencer marketing) in online content, we ran an online experiment (N = 623 minors between 8 and 18 years old) testing the effects of two ...
Sophie C. Boerman +2 more
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Philosophy of design thinking as a creative methodology for designing interactive advertising campaigns [PDF]
Maǧallaẗ Al-Turāṯ wa Al-Taṣmīm, 2022 This study deals with design thinking as a creative methodology that aims to solve design problems and employ it to design and produce interactive advertising campaigns that serve the advertising goal.
hend alwetaid, Faten Farouk
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