Results 41 to 50 of about 25,888 (209)
A Model of Political Campaign Manipulation [PDF]
We propose a multidimensional spatial model of political competition where the advertising campaign aims at influencing the weights that voters’ preferences assign to different political issues.
Pablo Amorós, M. Socorro Puy
core
Selling Favors in the Lab: Experiments on Campaign Finance Reform [PDF]
Substantial academic interest and public policy debate centers on campaign finance reform. Campaign resources can provide benefits to constituencies if candidates use them to fund the distribution of useful information.
Daniel Houser, Thomas Stratmann
core
Side Effects of Campaign Finance Reform [PDF]
Since campaign finance reform is usually motivated by the concern that existing legislation can not effectively prevent campaign contributions to ‘buy favors’, this paper assumes that contributions influence political decisions.
Matthias Dahm, Nicolas Porteiro
core +2 more sources
Planning advertising campaigns in the view of cognitive styles between man and woman
The main purpose of any advertising campaign is conviction the recipient and from here comes the importance of this accurate study of psychology to the recipient in all its sides, as there are many factors that affects the recipient of most important the
Heba Amir
doaj +1 more source
“One Man, One Dollar”? Examining the equalization argument in support of campaign contribution limits [PDF]
Arguably the most important campaign finance regulations in U.S. federal elections are limits imposed on the amount that an individual or organization may donate to a federal campaign. Such contribution limits are advocated on two separate grounds.
Christoph Vanberg
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Road Safety Advertising and Social Marketing
Traditional road safety advertising via media such as television, print media, radio and static roadside advertising is being overtaken by a transition to broader campaigns that include the internet, digital marketing and direct marketing.
Ian Faulks
doaj
ТЕОРЕТИЧЕСКИЕ АСПЕКТЫ РАЗРАБОТКИ РЕКЛАМНОЙ КАМПАНИИ СОВРЕМЕННОГО ПРЕДПРИЯТИЯ
Реализация главных задач, стоящих перед современными предприятиями, должна сопровождаться применением наиболее передовых форм и методов управления рекламной деятельностью, увеличивающих эффективность сбытовой деятельности компаний, а также ...
Evgeniya Vladimirovna Vidishcheva
doaj +1 more source
Campaign Finance: An Introduction to the Field [PDF]
This is a review of the economics and politics of campaign finance regulation and of the econometrics of the effect of campaign spending on election outcomes.Campaign finance; incumbent advantage; industrial organisation of election ...
Filip Palda
core
Tainted Money? Contribution Limits and the Effectiveness of Campaign Spending [PDF]
Campaign expenditures are not effective in increasing candidates’ vote shares if voters do not respond to the advertisement when they believe that campaign expenditures are financed with “tainted money.” In this situation, limiting contributions may ...
Thomas Stratmann
core
Beyond Reviews of Road Safety Mass Media Campaigns: Looking Elsewhere for New Insights
Road safety practitioners are well served by a well-researched body of publications designed to inform the development and assessment of more effective mass media campaigns. But how does road safety advertising actually influence road user behaviours and
Barry Elliot
doaj

