Results 51 to 60 of about 429,874 (308)

Using Support Vector Machine on EEG for Advertisement Impact Assessment

Frontiers in Neuroscience, 2018
The advertising industry depends on an effective assessment of the impact of advertising as a key performance metric for their products. However, current assessment methods have relied on either indirect inference from observing changes in consumer ...
Zhen Wei, Chao Wu, Chao Wu, Xiaoyi Wang, Akara Supratak, Pan Wang, Yike Guo   +6 more
doaj   +1 more source

Tagline in Advertisement Digital Era Case Study of #adaaqua Advertising Campaign [PDF]

, 2019
Advertising as an object of creative human results persists by convincing itself in the form of new media, including digital media (internet). The potential of digital media (internet) which reaches 143.26 million people in Indonesia (APJII data for ...
Herlina, H. (Herlina), Ilhamsyah, I. (Ilhamsyah)   +1 more
core  

How effective is advertising in duopoly markets?

, 2002
A simple Ising spin model which can describe the mechanism of advertising in a duopoly market is proposed. In contrast to other agent-based models, the influence does not flow inward from the surrounding neighbors to the center site, but spreads outward ...
Adler, Barry, Cont, Friedman, Galam, Hanley, K. Sznajd-Weron, Maurice, McConnel, Moss de Oliveira, Nath, Ochrombel, Peng, Proykova, R. Weron, Schechter, Scholten, Stanley, Stauffer, Stauffer, Sznajd-Weron, Tirole, Wolfram   +22 more
core   +1 more source

Why do people choose to enter and exit the teaching profession? An interdisciplinary quantitative synthesis

British Educational Research Journal, EarlyView.
Abstract Many nations experience recurring shortages of teachers in particular subjects, prompting concerns that pupils' education is suffering as a result. Researchers have responded by generating a sizable literature on the reasons for which people enter and exit the teaching profession.
Sam Sims, Harriet Lowes‐Belk, Clare Routledge   +2 more
wiley   +1 more source

New York State Campaign Finance Laws [PDF]

, 2009
Campaign finance laws govern how political candidates raise and spend monies for their elections. In general, there are three ways in which states regulate campaign finance: (1) disclosure, (2) contribution limits, and (3) public financing.
Fitzsimmons, Patrick
core   +1 more source

Career motivations and perceptions of teaching of 16–19‐year‐olds in England and Wales

British Educational Research Journal, EarlyView.
Abstract The current study provides an understanding of career‐related motivations of 16–19‐year‐olds in schools and A‐level colleges in England and Wales. The 672 participants (62% women) were asked to complete a modified version of the Motivations for Career Choice and the Persistence Research in Science and Engineering scales and provide comments on
Sophie Thompson‐Lee, Rebecca, J. S. Snell, Hui Wang, Robert M. Klassen   +4 more
wiley   +1 more source

Between public service and market: Portraying the bifront university in a platformized world

British Educational Research Journal, EarlyView.
Abstract This paper contributes to the international debate on the changes affecting recruitment and orientation processes toward higher education. Based on qualitative research involving 19 Italian public universities, the study analyses the transformations in communication, recruitment and orientation activities within platformization and increasing ...
Marco Pitzalis, Ciro Cangiano, Alessandro Lovari   +2 more
wiley   +1 more source

Analysis and visualization of digital advertising data using EDA on payment point online bank applications

Matrix: Jurnal Manajemen Teknologi dan Informatika
This research explores the effectiveness of digital advertising within Payment Point Online Bank (PPOB) applications using Exploratory Data Analysis (EDA) and data visualization techniques.
Wisnu Buana Putra, Kurnia Gusti Ayu
doaj   +1 more source

It's the Spending, Stupid! Understanding Campaign Finance in the Big-Government Era [PDF]

, 2001
Proponents of new restrictions on campaign finance often argue that the United States spends too much money on campaigns and elections. That proposition is difficult to sustain since the nation spends so little of its wealth on campaigns.
Patrick Basham
core  

Academic misconduct appeal services in China: Platform logics, self‐platformization and implications for integrity education

British Educational Research Journal, EarlyView.
Abstract Academic misconduct appeal services have quietly emerged within China's education marketplace, with commercial agencies promoting themselves on social media to assist international students facing misconduct hearings. While existing research on academic integrity has emphasized prevention and detection, far less attention has been paid to what
Gengyan Tang, Sarah Elaine Eaton, Wei Cai   +2 more
wiley   +1 more source