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Proceedings, 2022 During Q1 2021, Samsung Indonesia produced a great deal of advertising for their mobile phones from the middle segment to the premium segment. As a leading technology company in Indonesia with a high level of trust in society, Samsung always tries to ...
Naldo Noviyan Tantuah +2 more
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Advertising Campaign as Multi-Stage Process
Управленческое консультирование, 2019 Modern advertising market must not to have a spontaneous self-regulation on the part of the participants, because this leads to inconsistency of their actions.
M. N. Kim
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CDA OF GUS IPUL’S POLITICAL ADVERTISING IN 2018-EAST-JAVA-REGIONAL ELECTION
Profetik, 2020 Recent campaign models tend to change from the traditional model which commonly happened in the past. If in the past the campaign was identical to speeches, flags, marches, etc., nowadays the campaign can be done by utilizing the digital world as a media,
Moh Khoirul Anam, nurhayati nurhayati
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Optimal advertising campaign generation for multiple brands using MOGA [PDF]
, 2007 The paper proposes a new modified multiobjective genetic algorithm (MOGA) for the problem of optimal television (TV) advertising campaign generation for multiple brands. This NP-hard combinatorial optimization problem with numerous constraints is one of
Fleming, P.J., Pashkevich, M.A.
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Digital Marketing Tools in an Advertising Campaign in Foreign Markets [PDF]
Problemi EkonomikiThis article reviews advertising tools and analyzes their importance. The advantages of advertising media have been researched and their characteristics have been provided. Attention is also paid to modern advertising campaign tools that companies use to
Rozhko Viktor I. , Shchelkova Anna V.
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Humaniora, 2016 Article focused on advertising as one of the most important parts of marketing communication in one of the online shop, TokoBagus. Advertising communicated a message from a certain brand to the target audience through a particular medium. The aim of this
Angela Oscario +2 more
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La photographie publicitaire entre les deux guerres : une face cachée de l’œuvre du photographe ?
Focales, 2023 In the 1920s to 1940s, photographers who produced creation pictures, portraits or pictures for the covers of newspapers also worked for advertising campaign.
Évelyne Rogniat
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The impact of Nintendo’s "for men" advertising campaign on a potential female market [PDF]
, 2008 In order to emphasize the maturation of their hand-held console and increase its appeal to an adult market, Nintendo's UK advertising campaign for the Game Boy Advance SP drew explicitly upon 'lad' culture and a tongue-in-cheek appropriation of cologne ...
Schott, Gareth R., Thomas, Siobhan
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Find cancer early: Evaluation of a community education campaign to increase awareness of cancer signs and symptoms in people in regional Western Australians [PDF]
, 2018 Introduction: Cancer outcomes for people living in rural and remote areas are worse than for those living in urban areas. Although access to and quality of cancer treatment are important determinants of outcomes, delayed presentation has been observed in
Allgar +32 more
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Ikala: Revista de Lenguaje y Cultura, 2023 The current international advertising scenario has led to a new professional profile within advertising translation called transcreator. Transcreation has an explicit call for creativity and semiotic and cultural adaptation.
Montse Corrius, Eva Espasa
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