Results 71 to 80 of about 340,022 (303)

Pengaruh brand ambassador, brand association dan brand loyalti terhadap keputusan pembelian Neo Coffee

Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan, 2022
The purpose of this study was to determine the effect of Brand Ambassador, Brand Association, Brand Loyalty on Neo Coffee Purchase Decisions. The analytical method in this study uses quantitative primary data. The test stages carried out are validity test, reliability test, normality test, heteroscedasticity test, multicollinearity test, multiple ...
Gatot Subiyakto, Zalfa Putri Nadiani
openaire   +1 more source

Prevalence and Trajectory of Household Material Hardship Among Children With Advanced Cancer

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background/Objectives Families of children with advanced cancer living in poverty experience inferior outcomes including poor parent mental health and worse child quality of life. Household material hardship (HMH: food, housing, transportation, and/or utility insecurity) is a modifiable poverty exposure—and potential intervention target—that ...
Sarah Wright, Morgan A. Paul, Selena Murcia Mendez, Emily Jones, Lucille Lokko, Chelsea Heneghan, Nicholas Purol, Morgan Arnold, Rahela Aziz‐Bose, Colleen A. Kelly, Sandi L. Pruitt, Joanne Wolfe, Kira Bona, Puja J. Umaretiya   +13 more
wiley   +1 more source

FACTORS AFFECTING CONSUMER-BASED BRAND EQUITY OF VIETNAMESE PHARMACEUTICAL COMPANIES

Tạp chí Khoa học Đại học Đà Lạt, 2018
The concept and importance of a company’s brand have always been widely acknowledged. However, in modern Vietnam, many Vietnamese companies are still unaware of the importance of building their brand.
Nguyễn Cao Quỳnh Tú, Lưu Tiến Dũng   +1 more
doaj   +1 more source

Consumerism and well-being in early adolescence [PDF]

, 2012
It has been suggested that consumerism is negatively related to well-being in children and adolescents, as well as adults. Few studies have explored whether certain aspects of consumerism have stronger associations with well-being than others, or between-
Bhaskar, A., Hunt, K., Sweeting, H.
core   +1 more source

Financial Burden Associated With Hospitalisation Among Families of Childhood Brain Tumours in Australia

Pediatric Blood &Cancer, EarlyView.
ABSTRACT Background Families of children with cancer experience significant financial strain, even with universal healthcare. Indirect costs, such as productivity losses and non‐medical expenses, are rarely included in economic evaluations, and little is known about how effectively financial aid programmes alleviate this burden. Childhood brain tumours
Megumi Lim, Natalie Bradford, David Brain, Sameera Senanayake, Sanjeewa Kularatna, Kate Young, Christine Cashion, Tim Hassall, Susanna Cramb   +8 more
wiley   +1 more source

Mapping Associations Networks of Kish Free Zone’s Tourist Branding Using Brand Conceptual Mapping Method [PDF]

Muṭāli̒āt-i Mudīriyyat-i Gardishgarī, 2018
Competition and the speed of change in the tourism industry have made organizations to understand audience feedback to plan for attracting more tourists. This research is an applied research, with a combination of elements.
Mohammad Saleh Torkestani, Kobra Bakhshi Zadeh Borj, Pedram Jahedi   +2 more
doaj   +1 more source

Pengaruh Ekuitas Merek Terhadap Loyalitas Pelanggan (Survei Pada Pemilik Sepeda Motor Merek Honda Yang Memiliki Lebih Dari Satu Unit Yang Melakukan Service Di Dealer Mpm Motor Malang) [PDF]

, 2013
Brand equity strategy is a strategy that can be used by companies to gain customer loyalty. This study aimed to determine the effect of brand equity consists of brand awareness, brand loyalty, perceived quality, brand associations and brand assets to ...
Maulidiah, F. (Fariza)
core  

‘They Need to Hear You Say It’: Healthcare Professionals’ Perspectives on Barriers and Enablers to End‐of‐Life Discussions With Adolescents and Young Adults With Cancer

Pediatric Blood &Cancer, EarlyView.
ABSTRACT End‐of‐life conversations with adolescents and young adults (AYAs) with cancer rarely occur without the guidance of healthcare professionals. As a part of the ‘Difficult Discussions’ study, focused on palliative care and advance care planning discussions with AYAs with cancer, we investigated the factors that healthcare professionals identify ...
Justine Lee, Holly Evans, Claire E. Wakefield, Antoinette Anazodo, Richard J. Cohn, Brittany C. McGill, Elizabeth A. Lobb, Lori Wiener, Madeleine L. Juhrmann, Ursula M. Sansom‐Daly   +9 more
wiley   +1 more source

Influence of country of origin image on brand equity of consumers in Bosnia and Herzegovina: The case of smartphone market [PDF]

Anali Ekonomskog fakulteta u Subotici, 2020
Consumers pay attention to the country of origin when purchasing imported products and believe that it has a significant impact on the formation of consumer attitude towards branded products.
Gluhović Nikola
doaj  

Assessing Brand Image through Communalitites and Asymmetries Brand-to-Attribute and Attribute-to-Brand Associations. [PDF]

Brand image is a key component of customer-based brand equity, and refers to the associations a consumer holds in memory. Such associations are often directional; one should distinguish between brand-to-attribute and attribute-to-brand associations ...
Anna Torres, Tammo Bijmolt
core