Results 301 to 310 of about 176,448 (310)

The effect of celebrity on brand awareness, perceived quality, brand image, brand loyalty, and destination attachment to a literary festival

Journal of Destination Marketing & Management, 2018
Seongseop Kim, Ja Young Choe, James F Petrick   +2 more
exaly  

Destination brand personality and destination brand attachment – the involvement of self-congruence

Journal of Travel and Tourism Marketing, 2017
Chaozhi Zhang
exaly  

Effects of Advertising Attitude, Brand Trust, Brand Attachment, and Brand Value on Brand Loyalty

Journal of Communication Design, 2020
openaire   +1 more source

An Investigation of Brand Experience on Brand Attachment, Knowledge, and Trust in the Lodging Industry

Journal of Hospitality Marketing and Management, 2017
Juhee Kang, Aikaterini Manthiou, Norzuwana Sumarjan   +2 more
exaly  

Building loyalty through reward programs: The influence of perceptions of fairness and brand attachment

International Journal of Hospitality Management, 2019
Seyhmus Baloglu, Sarah Tanford
exaly  

Brand attachment and customer citizenship behaviors

Service Industries Journal, 2016
Chang-Hua Yen
exaly  

Variability and brand attachment

openaire   +1 more source

Brand Loyalty through Brand Attachment and Brand Trust: A Relational Perspective

2010
openaire   +1 more source

Structural Relationship among Sports Human Brand Characteristics, Brand Identification, Brand Personality, Brand Attachment and Brand Loyalty

Korean Journal of Sports Science, 2020
openaire   +1 more source

Brand Credibility and Brand Value Congruence as Antecedents for Brand Advocacy and Brand Attachment

Journal of Advances in Economics and Business Studies
Perihan Salah, Nada Elmahdy, Samaa Abdelfattah, Martine Tawfik, Ziad Mohammed, Karim Wagih, Hania Mohammed   +6 more
openaire   +1 more source