PENGARUH KUALITAS PESAN IKLAN, KUALITAS PRODUK, KESADARAN MEREK TERHADAP MINAT BELI SERTA CITRA MEREK DAN SIKAP TERHADAP MEREK SEBAGAI VARIABEL INTERVENING (Studi pada Produk Bedak Wajah Viva Cosmetics di Kota Semarang) [PDF]
, 2017 This study aims to analyze the variables that affect buying interest in the face powder products Viva Cosmetics. This is based on the existence of problems on facial powder products Viva Cosmetics that decrease Brand Value, decrease Brand Share, TOM ...
ADISTI, Prita, MUDIANTONO, Mudiantono
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Recent Advances of Slip Sensors for Smart Robotics
Advanced Materials Technologies, EarlyView.This review summarizes recent progress in robotic slip sensors across mechanical, electrical, thermal, optical, magnetic, and acoustic mechanisms, offering a comprehensive reference for the selection of slip sensors in robotic applications. In addition, current challenges and emerging trends are identified to advance the development of robust, adaptive,
Xingyu Zhang +8 more
wiley +1 more source
Response formats in questionnaires: Itemized rating scales versus continuous rating scales [PDF]
This paper presents the results of an experimental study comparing itemized rating scales and continuous rating scales. Three dimensions, and one particular construct (brand attitude) served as the basis of the comparisons of multi-item applications of ...
Lange, Fredrik, Söderlund, Magnus
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Smart Closed‐Loop Systems in Personalized Healthcare: Advances and Outlook
Advanced Materials Technologies, EarlyView.A smart closed‐loop e‐textile integrates multimodal sensing, onboard processing, wireless communication, and wearable power to enable real‐time physiological/biochemical monitoring and feedback‐controlled therapy. ABSTRACT Smart textiles represent a revolutionary frontier in healthcare, seamlessly blending fabric and advanced technologies to create ...
Safoora Khosravi +12 more
wiley +1 more source
Analisis Pengaruh Kreativitas Iklan, Daya Tarik Iklan dan Kualitas Pesan Iklan terhadap Brand Attitude pada Produk Blackberry Z10 di Kota Pekanbaru [PDF]
, 2014 This study aims to determine the influence analysis advertising creativity, attractiveness and quality of advertising on brand attitude advertising messages on Blackberry Z10 products in the city of Pekanbaru.
Rahmadawita, T. (Tuti) +1 more
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Fabric‐Based Wearable Robotic Exoskeleton Gloves: Advancements and Challenges
Advanced Materials Technologies, EarlyView.This review highlights interdisciplinary technological advances in fabric‐based robotic gloves, focusing on progress in design, fabrication, actuation, sensing, control, and power and energy requirements. It also addresses performance testing and validation, including biomechanical, strength, functional, user experience, and durability assessments, to ...
Ayse Feyza Yilmaz +2 more
wiley +1 more source
ANALISIS PENGARUH IKLAN DAN KREDIBILITAS ENDORSER TERHADAP BRAND AWARENESS UNTUK MENINGKATKAN BRAND ATTITUDE PRODUK MINUMAN ISOTONIK MEREK MIZONE (Studi Pada Mahasiswa S1 Universitas Muria Kudus) [PDF]
, 2015 The Problems in this study is less understood by consumers in the delivery of advertising, in addition to the celebrity used in advertising is less famous.This study aims to analyze the effects arising from the advertisement and endorser credibility on ...
PUTRANTO, Budiawan Dwi, SOESANTO , Harry
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Advanced Materials Technologies, EarlyView.This review presents recent progress in vision‐augmented wearable interfaces that combine artificial vision, soft wearable sensors, and exoskeletal robots. Inspired by biological visual systems, these technologies enable multimodal perception and intelligent human–machine interaction.
Jihun Lee +4 more
wiley +1 more source
The Importance of Brand Image on Consumer Purchase Attitude: A Case Study of E-Commerce in Taiwan
Studies in Business and Economics, 2018 This study intends to investigate the relationships of brand image, consumer purchasing attitude, intention, and loyalty. Purposive sampling is adopted in this study and three hundred questionnaires are sent to graduate students, who have experiences ...
Lin Cheng-Ta Lin, Chuang Shuang-Shii
doaj +1 more source
PENGARUH WORD OF MOUTH DAN SALES PROMOTION TERHADAP BRAND ATTITUDE DAN DAMPAKNYA TERHADAP KEPUTUSAN MENABUNG DENGAN TABUNGAN BIMA (Survei di PT BPD Jawa Tengah Cabang Salatiga) [PDF]
, 2017 This study aims to examine and analyze the effect of word of mouth and sales promotion towards brand attitude and their impact on saving decisions. The study was conducted in PT.
AMELIA, Meirina Resti +2 more
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