Results 101 to 110 of about 1,218,319 (284)
Advanced Robotics Research, EarlyView.This study explores how information processing is distributed between brains and bodies through a codesign approach. Using the “backpropagation through soft body” framework, brain–body coupling agents are developed and analyzed across several tasks in which output is generated through the agents’ physical dynamics.
Hiroki Tomioka +3 more
wiley +1 more source
Self-identity and consumption : a study of consumer personality, brand personality, and brand relationship [PDF]
This thesis investigates the relationship between self-identity and consumption by discussing the conceptual and measurement issues of consumer personality, brand personality, and brand relationship.
Huang, Hazel Hsiu-chen
core
Journal of Management Small and Medium Enterprises (SME's)This study analyzes the role of social media marketing activities in influencing purchase intention and purchase decision for XYZ Coffee, with brand trust, brand attitude, and customer engagement acting as mediating variables. A quantitative explanatory
Haferta Devanof, Kurniawati Kurniawati
doaj +1 more source
Muscle Control of an Extra Robotic Digit
Advanced Robotics Research, EarlyView.This study compares muscle‐ and movement‐based control for operating a supernumerary robotic thumb. While movement control performs better in the proposed tasks, muscle‐based (EMG) control promotes broader motor learning. The results highlight the promise and challenges of using biosignals for human augmentation, offering new insights into intuitive ...
Julien Russ +7 more
wiley +1 more source
« Retail Brand Equity: A PLS Approach [PDF]
In large retail stores, France is characterized by market saturation and even a decline of several retail concepts such as variety stores, or even supermarkets and hypermarkets (Cliquet, 2000).
Magali Jara
core
Brand Image as a Function of Self-Image and Self-Brand Connection
Management Dynamics in the Knowledge Economy, 2014 This study investigates how brand image relates to self-image and how brand consumption contributes to the construction of self. Most of the research on brand image refers to brand attitudes. Day (1970) considers attitudes "a central integrating feature”
Rares MOCANU
doaj
A quantitative research of consumer’s attitude towards food products advertising [PDF]
Computational Methods in Social Sciences, 2014 Identifying the consumers' attitude towards television/radio/press advertising is especially important, a fact which is highlighted by national and international speciality literature.
Voicu Mirela-Cristina
doaj
Advanced Robotics Research, EarlyView.This work presents a robotic control method for human–robot collaborative assembly based on a biomechanics‐constrained digital human model. Reinforcement learning is used to generate physiologically plausible human motion trajectories, which are integrated into a virtual environment for robot control learning.
Bitao Yao +4 more
wiley +1 more source
Promoting healthy foods in the new digital era on Instagram: an experimental study on the effect of a popular real versus fictitious fit influencer on brand attitude and purchase intentions. [PDF]
BMC Public Health, 2020 Folkvord F, Roes E, Bevelander K.
europepmc +1 more source
From entertainment to persuasion: how attitudes toward advertising shape responses to brand placement and television advertising [PDF]
Linshang Li
openalex +1 more source