Results 221 to 230 of about 7,735,584 (243)

Influence of sponsorship on betting intentions: from linear to deep learning models. [PDF]

open access: yesHarm Reduct J
Alonso Dos Santos M   +3 more
europepmc   +1 more source

Underground Signals: The Ecological Power of Root Volatiles

open access: yesAdvanced Science, EarlyView.
Root volatiles mediate rhizosphere chemical communication, shaping interactions among plants, microbes, herbivores, and natural enemies. Their production, transport, and perception underpin ecological adaptation, multitrophic interactions, and plant resilience, offering opportunities for sustainable crop protection, resilient agroecosystems, and ...
Xueyao Cao   +31 more
wiley   +1 more source

Engineering Approaches to Modify Immunomodulatory Functions of Mesenchymal Stromal Cells (MSCs): Tissue Regeneration and Clinical Application

open access: yesAdvanced Science, EarlyView.
Mesenchymal stromal cells (MSCs) show promise for treating immune‐related disorders through immunomodulation and tissue regeneration. This review gives a brief overview of current clinical approval of MSC therapies. It also discussed how bioengineering, including genetic modification, biomaterial delivery, extracellular vesicles, and iPSC‐derived MSCs,
Sichen Yang   +6 more
wiley   +1 more source

Highly Flexible and Conformable ZnO/FeGa Magnetoelectric Heterostructures for Skin wound Healing

open access: yesAdvanced Science, EarlyView.
The magnetic field‐induced electric field generated by a highly flexile ZnO(piezoelectric)/FeGa(magnetostrictive) magnetoelectric heterostructure embedded in the low Young's modulus elastomer PDMS has been used to stimulate the wound healing processes.
Filippos Perdikos   +17 more
wiley   +1 more source

Company versus consumer performance: does brand community identification foster brand loyalty and the consumer’s personal brand?

open access: yesJournal of Brand Management, 2020
This study investigates the effect of community identification in building brand loyalty (attitudinal and behavioural) and a personal brand via social networks.
Wioleta Kucharska, Ilenia Confente
exaly   +2 more sources

Augmenting brand community identification for inactive users: a uses and gratification perspective [PDF]

open access: yesJournal of Research in Interactive Marketing, 2021
Purpose: In an era where companies shift a part of their marketing budget to support their social media presence, very little is known about the antecedents and effects of participant identification in a social media community.
Cleopatra Veloutsou, Laurence Dessart
exaly   +2 more sources

The dark side of brand community: the role of brand identification, community identification, brand passion and shopping motivation

open access: yesJournal of Product and Brand Management
Purpose: this paper aims to investigate whether consumers’ identification with a brand community makes them more likely to engage in compulsive buying behavior.
Arnold Japutra, Luis Arango, Joohee Kim
exaly   +2 more sources
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Virtual Brand Community Experience, Identification, and Electronic Word-of-mouth

Journal of Computer Information Systems, 2021
Nan Wang, Mengmeng Song
exaly  

The role of brand community identification and reward on consumer brand engagement and brand loyalty in virtual brand communities

Telematics and Informatics, 2020
Mandakini Paruthi   +2 more
exaly  

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