The Power of Unity: Collective Action and Smallholder Agricultural Performance in West Africa
ABSTRACT We analyze the impact of collective action through farmer‐based organizations (FBOs) on smallholders' farm performance and income inequality in Ghana, Benin, The Gambia, and Mali. We find that FBO membership increases cereal yield in Ghana and The Gambia, legume yield in Mali, ruminant numbers in Benin and The Gambia, and total farm income in ...
Emmanuel Donkor +3 more
wiley +1 more source
Applying Consumer-Based Brand Equity in Private Universities Branding: An Empirical Study
Alaaeddine Abbas, Ayman Mahmoud Bazzi
openalex +1 more source
Brand Knowledge and Organizational Loyalty as Antecedents of Employee-Based Brand Equity: Mediating Role of Organizational Culture. [PDF]
Liu X.
europepmc +1 more source
ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani +6 more
wiley +1 more source
ANALISIS PENGARUH BRAND AWARENESS DAN BRAND IMAGETERHADAP BRAND EQUITY DAN DAMPAKNYA PADA MINAT BELI KONSUMEN (Studi Kasus Product Placement Mie Instan Indomie Di Dalam Film 5 Cm) [PDF]
This study its has background for instant noodles sachet industry competition. Survey based from top brand index, had been decline of brand value instant noodle “indomie” from 2010 until 2012 to decline indication of brand equity.
KUMALASARI, Puti, SUGIARTO, Yohanes
core
Greenwash and green brand equity: The mediating role of green brand image, green satisfaction, and green trust, and the moderating role of green concern. [PDF]
Ha MT.
europepmc +1 more source
PENGARUH LINE EXTENSION TERHADAP BRAND EQUITY PADA PRODUK MINUMAN TEH DALAM KEMASAN SIAP SAJI MEREK FRUIT TEA: survey pada komunitas fanpage fruit tea di facebook [PDF]
Pada era Globalisasi seperti sekarang ini setiap perusahaan dituntut untuk dapat bersaing dalam dunia bisnis, baik perusahaan manufaktur maupun perusahaan food and beverages di indonesia.
Krismansah, Hilman
core
The Interplay of Servant Leader and Interpersonal Trust in Predicting Employee-Based Brand Equity: Moderating Role of Ethical Work Climate. [PDF]
Zhang S, Guo S.
europepmc +1 more source
Total Neoadjuvant Therapy for Rectal Cancer: Why Japan Says “Not Yet”
ABSTRACT Total neoadjuvant therapy (TNT) has rapidly gained global acceptance as a standard treatment for locally advanced rectal cancer (LARC). Supported by multiple phase III trials, TNT improves pathological complete response (pCR) rates, enhances systemic control, and expands opportunities for non‐operative management (NOM).
Kay Uehara +4 more
wiley +1 more source

