Results 221 to 230 of about 237,849 (323)
A Hybrid Network Model to Extract Key Criteria and Its Application for Brand Equity Evaluation [PDF]
, 2012 Chin‐Yi Chen, Chung-Wei Li
openalex +1 more source
Essential work, invisible workers: The role of digital curation in COVID‐19 Open Science
Journal of the Association for Information Science and Technology, Volume 76, Issue 4, Page 703-717, April 2025.Abstract In this paper, we examine the role digital curation practices and practitioners played in facilitating open science (OS) initiatives amid the COVID‐19 pandemic. In Summer 2023, we conducted a content analysis of available information regarding 50 OS initiatives that emerged—or substantially shifted their focus—between 2020 and 2022 to address ...
Irene V. Pasquetto +2 more
wiley +1 more source
A Study on the Brand Slogan Image and Brand Equity Components
, 2010 박삼식, KeeJoon Seok
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Journal of the Association for Information Science and Technology, EarlyView.Abstract This review examines the role of open citations in fostering transparency, reproducibility, and accessibility in scholarly communication. Through a critical synthesis of diverse sources—articles, proceedings, presentations, datasets, and blog posts—it explores the motivations behind citing, the evolving meanings of citations, and key ...
Zehra Taşkın
wiley +1 more source
“Measuring Brand Equity: proposal for conceptual and methodological improvements”
, 2001 Philippe Jourdan, Aurélie Kessous
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Journal of the Association for Information Science and Technology, EarlyView.Abstract Using intersectionality as a critical theoretical framework and analytical tool, this study investigated the HIV/AIDS information practices of Black sexual minority men (SMM). Twenty‐two Black SMM were interviewed about their HIV/AIDS‐related information practices.
Megan Threats
wiley +1 more source
Analisis Brand Equity dan Customer Loyality Celebrity Fitness Cabang Mall Puri Indah Jakarta Barat
, 2010 Robertus Tang Herman, Ryandhi Wijaya
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Envisaging Data Nirvana: A Delphi study of ideal data culture
Journal of the Association for Information Science and Technology, EarlyView.Abstract In recent decades, the proliferation of data and advances in information technology have led organizations to value data more highly and aim to build a data culture that is suitable for promoting and sustaining data‐related strategic outcomes. However, what a “good” data culture comprises is often expressed abstractly and there is no consensus
Jocelyn Cranefield +3 more
wiley +1 more source
The Impact Of Service Quality And Consumer Decision Factors On Brand Equity
, 2011 Ladda Vatjanasaregagul, Hwei Cheng Wang
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British Journal of Clinical Pharmacology, EarlyView.Aims Pharmacogenomics enables personalization of drug therapy improving effectiveness and/or safety. Dihydropyrimidine dehydrogenase [DPYD] testing prior to fluoropyrimidine chemotherapy was commissioned by NHS England in response to an update from the Medicines and Healthcare products Regulatory Agency.
Nisha Shaunak +5 more
wiley +1 more source