Results 31 to 40 of about 492,819 (230)
Jurnal Ilmiah Manajemen KesatuanThis study aims to identify factors that influence brand evangelism at Bank Syariah Indonesia (BSI). This study uses a quantitative model with independent variables consisting of brand trust, brand identification, brand involvement, and brand commitment, and the dependent variable is brand evangelism.
Anindita Imam Basri +3 more
openaire +1 more source
CSR Symbolism in Consumer‐Brand Identification in Fostering Brand Trust and Evangelism
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT Based on the construal level theory, we proposed a conceptual model linking the relationships between perceived symbols in CSR communication, consumer‐brand identification, brand trust, and brand evangelism. We collected the data from the U.S. national population and employed an experimental design.
Md Merajur Rahman, Swagata Chakraborty
wiley +1 more source
Spreading the good word : Toward an understanding of brand evangelism [PDF]
, 2010 The objective of this dissertation is to better understand the phenomenon of brand evangelism and the dimensions that are involved in a consumer becoming a brand evangelist.
Doss, Samuel K.
core +1 more source
Ionic liquids: structure–toxicity relationships, predictive toxicology, and sustainable design
Journal of Chemical Technology &Biotechnology, EarlyView.Abstract Ionic liquids (ILs) have often been described as green alternatives to conventional solvents because of their negligible vapor pressure and highly tunable properties. However, low volatility does not necessarily translate into environmental safety, as their biological and ecological effects are strongly influenced by molecular structure.
Letícia Zanchet +5 more
wiley +1 more source
Knee Surgery, Sports Traumatology, Arthroscopy, EarlyView.Abstract Purpose To systematically evaluate the morphology, temporal evolution and musculoskeletal adaptations associated with semitendinosus tendon (ST) and muscle (SM) regeneration after isolated ST autograft harvest for primary anterior cruciate ligament reconstruction (ACLR).
Maximilian Heinz +7 more
wiley +1 more source
Factors Influencing Brand Evangelism: Experience from Sri Lankan Toothpaste Market
, 2022 The aim of this study is to examine the antecedents of brand evangelism in the toothpaste market in Sri Lanka. Further, the study focuses on how brand heritage aids in creating brand evangelists and whether inter-generational influence contributes to a ...
Jayarathne, P.G.S.A., Kumarajeewa, R. A.
core +1 more source
Mobilizing Presence across Borders: Devotion to Papua New Guinea's Blessed Peter To Rot in Australia
Oceania, EarlyView.ABSTRACT This article engages with the conjunctures between migration and religion by focusing on the celebration of Papua New Guinea's ‘National Patron Saint’, the Blessed Peter To Rot, in the Australian diaspora. Both in Sydney and Brisbane, Catholic Papua New Guinea (PNG) migrants have been ‘relocating’ PNG shrines, regalia, relics and ritual ...
Anna‐Karina Hermkens
wiley +1 more source
From Experience to Advocacy: The Role of Outcome Expectations in Driving Brand Evangelism
Journal of Theoretical and Applied Electronic Commerce ResearchIn hospitality contexts where customer experience is a key source of competitive advantage, its role in fostering brand evangelism remains insufficiently understood.
Yeamduan Narangajavana-Kaosiri +3 more
doaj +1 more source
Social and environmental sustainability model on consumers’ altruism, green purchase intention, green brand loyalty and evangelism [PDF]
, 2019 Across the globe, the awareness for environmental degradation and its harmful effects is rapidly growing. The whole world has come together to work in the direction to protect the environment.
Luthra, Sunil +20 more
core +1 more source
Participatory mapping and Nature's Contributions to People: Insights from the Amazon Delta
People and Nature, EarlyView.Abstract Understanding how traditional and coastal communities perceive and interact with nature is key to promoting inclusive conservation. This article examines human–nature interaction in the fishing village of Jubim, located in the Marajó Archipelago, delta of the Amazon River, Brazil.
Lara Sartorio Gonçalves +5 more
wiley +1 more source