Results 81 to 90 of about 283 (173)

Building a tribe on Instagram: How User-generated and Firm-created Content can drive brand evangelism and fidelity [PDF]

open access: yes
The social media revolution has significantly transformed marketing plans and practices in the business world. Firm-Created Content (FCC) and User-Generated Content (UGC) serve as critical social media communication tools for brands to connect and build ...
HAZZAM, Joe   +4 more
core   +3 more sources

Early Interaction Between Scripture, Rule of Faith, and Evolving Christian Doctrine and Tradition: A Response to Alister McGrath’s The Nature of Christian Doctrine

open access: yesInternational Journal of Systematic Theology, EarlyView.
Abstract This response to Alister McGrath’s The Nature of Christian Doctrine examines the interplay between Scripture, the Rule of Faith, and evolving Christian doctrine and tradition. Focusing on McGrath’s critique of Lindbeck’s presentation of doctrinal modalities, the article explores how doctrinal formation involves primarily synchronic (canonical),
Tomas Bokedal
wiley   +1 more source

Understanding the Antecedents and Outcomes of Brand Evangelism in the Digital Environment

open access: yes, 2019
The purpose of this study was to obtain a comprehensive understanding of brand evangelism that is lacking in extant research. Prior brand evangelism research established the importance of brand evangelism in the digital environment but has an incohesive ...
Cestare, ToniAnn
core  

Pengaruh Kepercayaan Merek dan Identifikasi Merek Terhadap Brand Evangelism Sepatu Atletik Merek Nike di Surabaya [PDF]

open access: yes, 2014
Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh kepercayaan merek dan identifikasi merek terhadap brand evangelism di Surabaya. Jenis penelitian yang digunakan adalah applied research yang menggunakan 5 variabel yaitu kerpercayaan ...
Pugara, Gavin Rorisa
core  

Unity or Distinction? Herman Bavinck’s Use of John Calvin and Later Reformed Orthodoxy in His Doctrine of the Two States

open access: yesInternational Journal of Systematic Theology, EarlyView.
Abstract This article examines the doctrine of Christ’s two states of humiliation and exaltation in Herman Bavinck’s and John Calvin’s thought, with the aim of illuminating Bavinck’s use of Calvin. The article begins by exploring Calvin’s use of the two states and argues that his treatment of Christ’s descent into hell is an important though ...
Sarah Killam Crosby
wiley   +1 more source

Brand Evangelism Attributes and Lecturers Loyalty of Automobiles in Rivers State

open access: yes, 2017
Brand Evangelism  is gathering greater momentum  in the literature of marketing  although  its    empirical efficacy  on strategy development and  consumer  decision  behavior  is yet to be fully tapped.  This proposes and tests empirically 
C. Nwamou, Charity, R. Igwe, Sunny
core   +1 more source

Rethinking Merit in Calvin's Doctrine of the Atonement: Beyond Possessive Individualism

open access: yesInternational Journal of Systematic Theology, EarlyView.
Abstract Joan Lockwood O'Donovan argues that the Reformation doctrine of grace entails a rejection of the proprietary anthropology of self‐owning individuals and its attendant notion of justice – what C. B. Macpherson termed the “theory of possessive individualism.” Although O'Donovan praises Calvin's anthropology and his account of law for its non ...
John Walker
wiley   +1 more source

The Student Psychological Contract as a Predictor of University Brand Evangelism in Tanzanian Higher Education: : Insights from Social Exchange Theory

open access: yes, 2022
This study sought to extend empirical and theoretical understanding of university brand evangelism as an outcome of the student psychological contract in the higher education sector.
Amani , David
core  

Contrasting Models of Deification: The Technological Anthropology of the AI Age and the Theological Anthropology of Early Christianity

open access: yesInternational Journal of Systematic Theology, EarlyView.
Abstract Ancient ideas about human transformation and divinization have resurfaced in our cultural moment. Artificial intelligence and biotechnology are raising afresh questions about what it means to be human and divine. The Oxford Handbook of Deification has arrived on the scene as its subject matter has splashed out of theological discourse into the
Andrew J. Byers
wiley   +1 more source

Interpreting Barth's Eschatology: An Eco‐Theological Reappraisal

open access: yesInternational Journal of Systematic Theology, EarlyView.
Abstract Critical eco‐theologians do not consider Karl Barth's theology of creation helpful in addressing the contemporary ecological crisis. In this article, I explore a way to interpret Barth's theology that could lead to a fruitful eco‐theological perspective.
Othniël de Jong
wiley   +1 more source

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