Emotionally Structured Interaction Networks and Consumer Perception of New Energy Vehicle Technology: A Behavioral Network Analysis of Online Brand Communities. [PDF]
Xu J, Liu C, Lu L.
europepmc +1 more source
Color adjustment of brand logos for dark mode display. [PDF]
Kim B, Lee G, Suk HJ.
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The mediating role of brand equity in corporate social responsibility and customer purchase intention based on text-CNN model. [PDF]
Shen Z, Li H, Zhang Y.
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Consumer ethnocentrism and political identity in value formation within public health communication for healthcare products: evidence from China. [PDF]
Zhang D, Ji R, Park SD.
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Show Me Competence or Make Me Feel Warm: The Impact of Green Brand Anthropomorphism on Consumers' Purchasing Intentions. [PDF]
Li S, Chang H, Ma J, Chen K.
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#Medfluencer: The Future of Plastic Surgery Ethics. [PDF]
Maini RS, Janis JE.
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Digital Marketing Strategies for Sustainable Food and Beverage Brands: A Bibliometric Systematic Literature Review. [PDF]
Soodan V +3 more
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Going viral: How social and personal motivations drive emotional engagement and consumer online brand-related activities. [PDF]
Dinh TCT, Lee Y.
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D9.2 is implemented within the activities of T9.2. We will build a common narrative by designing: (a) a visual identity, (b) the storyline that reflects on the innovative approach and the methodology of HYDROUSA and (c) a website that will act as the point of reference for the dissemination of the core values and objectives, for the dissemination of ...
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