Results 11 to 20 of about 1,842,316 (366)

PENGARUH BRAND IMAGE, BRAND SATISFACTION, DAN BRAND TRUST TERHADAP BRAND LOYALTY PELANGGAN SEPATU MEREK NIKE

E-Jurnal Manajemen Universitas Udayana, 2021
Brand Loyalty is a measure of consumer loyalty to a brand. The factors that can affect brand loyalty include brand image, brand satisfaction, and brand trust.
Anak Agung Ngurah Dicky Natha Prawira, Putu Yudi Setiawan   +1 more
semanticscholar   +3 more sources

Analysis of Brand Experience, Brand Satisfaction and Brand Trust Relationship to Brand Attachment [PDF]

Jurnal Ilmu Manajemen & Ekonomika, 2017
In this modern age, people are required to have a high social mobility. The increasing number of private cars is resulted from the growing number of middle class in Indonesia. The main focus of this study was to analyze the effect of brand experience, brand satisfaction, brand trust towards brand attachment.
Deni Wardani, Reza Rekayasa Gustia
openalex   +2 more sources

PENGARUH BRAND IMAGE, BRAND SATISFACTION DAN BRAND TRUST TERHADAP BRAND LOYALTY FINANCIAL: E-WALLET

E-Jurnal Manajemen, 2023
Banyaknya perusahaan dalam negeri di industri fintech, menjadikan aplikasi e-wallet masih menjadi primadona untuk solusi cashless di Indonesia. LinkAja merupakan penyedia jasa pembayaran berbasis server yang merupakan produk dari PT.
I Gusti Bagus Ngurah Divta Ananta, Ni Nyoman Rsi Respati   +1 more
doaj   +2 more sources

FAKTOR-FAKTOR PEMBENTUK LOYALITAS MEREK PADA PENGGUNA PONSEL SMARTFREN [PDF]

Jurnal Economia, 2016
Abstrak: Faktor-Faktor Pembentuk Loyalitas Merek pada Pengguna Ponsel Smartfren. Penelitian ini bertujuan menguji pengaruh dimensi dari nilai pelanggan dan identifikasi merek terhadap loyalitas merek dengan kepuasan pelanggan sebagai variabel mediasi ...
Aji Wira Tama, Wisnu Untoro
doaj   +5 more sources

The impact of brand image on customer satisfaction and brand loyalty: A systematic literature review

Heliyon
Abdul Haseeb Tahir, Muhammad Adnan, Zobia Saeed   +2 more
openalex   +2 more sources

Pengaruh Green Brand Image, Green Brand Trust, Green Brand Awareness dan Green Brand Satisfaction terhadap Purchase Intention pada Konsumen Air Mineral Merek Aqua

Jurnal Samudra Ekonomi dan Bisnis, 2023
The study analyzes how green brand image, green brand trust, green brand awareness and green brand satisfaction affect consumer purchase intentions for Aqua brand mineral water products in Boyolali, Central Java.
Annisa Rahmadhani, Arry Widodo
semanticscholar   +1 more source

Celebrity endorsement in social media contexts: understanding the role of advertising credibility, brand credibility, and brand satisfaction

International Journal of Data and Network Science, 2023
Online tutoring is a new phenomenon in Indonesia that is quite popular at the moment, especially after the pandemic. The emergence of online tutoring for schoolchildren provides families with an alternative option for educating their children ...
Sabar Sutia, Refren Riadi, Tukirin Tukirin, Indry A. Pradipta, Mochammad Fahlevi   +4 more
semanticscholar   +1 more source

Determining outcome factors of city branding post-COVID-19: roles of brand satisfaction, brand experience and perceived risk

Journal of Tourism Futures, 2023
PurposeThis study aims to investigate city branding as a post-pandemic COVID-19 outcome factor on brand satisfaction, brand experience, perceived risk and revisit intention.
A. Kusumawati, R. Dewantara, Devi Farah Azizah, S. Supriono   +3 more
semanticscholar   +1 more source

Pengaruh Perceived Quality, Brand Satisfaction, Brand Awareness, Brand Love dan Brand Trust terhadap Brand Loyalty

Jurnal Minfo Polgan, 2023
Perkembangan pariwisata di Indonesia berkembang sangat pesat karena Indonesia memiliki banyak tempat wisata menarik dan oleh-oleh khas Indonesia. Oleh karena itu, tujuan dari riset penelitian ini ialah untuk mengidentifikasikan apakah Kualitas Terpercaya, Kepuasan Merek, Kesadaran Merek, Cinta Merek, dan Kepercayaan Merek mampu mempengaruhi loyalitas ...
Nuzula Agustin, Isnaini, Purwianti, Lily, Ana, Danielson, Hernando, Marcella, Kenny, Rusiana, Nia   +6 more
openaire   +2 more sources

The Effect of Branding on Attracting International Students with the Mediating of Satisfaction and Loyalty of Brand in Higher Education [PDF]

پژوهش‌های مدیریت عمومی, 2020
Extended Abstract Abstract Branding in response to globalization and global competition is one of the factors influencing academic centers to compete internationally.
Elham Hashemnia, Rouhollah Bagherimajd
doaj   +1 more source