Impact of internet usage on consumer impulsive buying behavior of agriculture products: Moderating role of personality traits and emotional intelligence. [PDF]
Front Psychol, 2022 E-commerce has led to a significant increase in internet purchases. The marketing sector is very competitive these days, and marketers have a difficult task: understanding the behavior of their customers.
Jie W, Poulova P, Haider SA, Sham RB.
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Brain–computer interface to predict impulse buying behavior using functional near-infrared spectroscopy [PDF]
Scientific Reports, 2022 As the rate of vaccination against COVID-19 is increasing, demand for overseas travel is also increasing. Despite people’s preference for duty-free shopping, previous studies reported that duty-free shopping increases impulse buying behavior.
SuJin Bak +3 more
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Impact of COVID-19 on consumers' impulse buying behavior of fitness products: A moderated mediation model. [PDF]
J Consum Behav, 2022 During the COVID‐19 pandemic, consumers are found to be more impulsive to purchase fitness products online. Accordingly, the purpose of this study was to investigate a moderated mediation model of consumers' perception of COVID‐19 and impulse buying ...
Chiu W, Grace Oh GE, Cho H.
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The Impact of Perceived Risk on Consumers’ Cross-Platform Buying Behavior [PDF]
Frontiers in Psychology, 2020 In recent years, social application with shopping has become an indispensable activity in people’s daily lives. A number of previous studies have investigated various risks in online shopping and consumer’s belief.
Xiaoxue Zhang, Xiaofeng Yu
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A Cross-sectional Study of Antecedents and Consequence of Panic Buying Behavior: The Moderating Effect of COVID-19 Rumors [PDF]
Inquiry: The Journal of Health Care Organization, Provision, and Financing, 2022 The novel corona virus pandemic has influenced people buying behaviors. Due to the significant psychological and behavioral impact of COVID-19 on society, this study aimed to examine the determinants of panic buying behavior and a resultant psychological
Muhammad Adnan Waseem +4 more
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The panic buying behavior of consumers during the COVID-19 pandemic: Examining the influences of uncertainty, perceptions of severity, perceptions of scarcity, and anxiety [PDF]
Journal of Retailing and Consumer Services, 2021 The lack of a vaccine for COVID-19 and the limited amount of reliable data on the cessation of the disease have made people feel more vulnerable to the disease.
Omar N, Nazri M, Ali M, Alam S.
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Effects of mobile augmented reality apps on impulse buying behavior: An investigation in the tourism field. [PDF]
Heliyon, 2020 Many of today's online services are designed specifically to encourage impulse buying. Moreover, many studies have shown that with the assistance of Mobile Augmented Reality, retailers have the potential to significantly improve their sales. However, the
Do HN, Shih W, Ha QA.
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The Impact of COVID-19 Crisis upon the Consumer Buying Behavior of Fresh Vegetables Directly from Local Producers. Case Study: The Quarantined Area of Suceava County, Romania. [PDF]
Int J Environ Res Public Health, 2020 The present paper intends to address the impact of COVID-19 crisis upon the consumer buying behavior of fresh vegetables directly from local producers as observed 30 days later, after enforcing the state of emergency in Romania within a well-defined area,
Butu A +6 more
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Effects of Sentiment on Impulsive Buying Behavior: Evidence of COVID-19 in Indonesia [PDF]
Journal of Economics, Business & Accountancy Ventura, 2021 This study aims to investigate the effects of positive and negative sentiment on impulsive buying behavior among Indonesian people based on the theory of stimulus organism response (S-O-R).
Ali Mursid
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Consumers’ Impulse Buying Behavior: Structured Systematic Literature Review [PDF]
International Journal of Management, Accounting and Economics, 2021 To be successful in business the marketers must have understanding of how consumers behave on every occasion during an implicit or explicit need for a product. The knowledge of consumer behavior involves both the physical, mental and emotional process is
Melaku Alemu, Shimels Zewdie
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